The Bachelor of Business (Digital Marketing) equips students with skills in campaign development, implementation, and management. They will learn to handle diverse, data-driven digital marketing strategies and adapt to evolving trends for traffic optimization. The curriculum includes preparation for industry certifications, fostering proficiency in business economics, consumer behaviour, digital communication, problem-solving, negotiation, team building, and strategic thinking. Our faculty ensures readiness for varied roles in large, medium, and small organizations across private and government sectors.
Entry requirements for the Bachelor of Business (Digital Marketing) vary depending on the institution but generally include completion of Year 12 with a minimum ATAR, VET pathway courses or prior experience.
If you don't meet the standard entry criteria, enquire with a course provider to discuss alternative entry pathways.
Course fees vary depending on the course provider.
The Bachelor of Business (Digital Marketing) will prepare you for the following roles.
Web Content Managers are part of the marketing department, ensuring the organisation’s website is customer-focused and the content reflects company...
An E-Commerce Manager oversees the online sales and digital presence of a company. You might work for a retail brand, an online marketplace, or any...
An SEO Specialist works with businesses to ensure their websites receive more online traffic. You’ll use techniques such as data analysis and keywo...
An SEM Specialist uses search engine optimisation to direct more customers to a business’s website. You’ll analyse data to find out which keywords...
Student Recruitment Officers are employed by universities, colleges and training organisations to attract potential students to the institution and...
A Chief Economist analyses economic data and trends to guide strategic decision-making within an organisation. You might work in government, financ...
A Search Engine Optimisation Specialist (SEO Specialist) uses a range of techniques to bring visitors to a website. You’ll liaise with clients to d...
Media Planners are advertising and marketing professionals who develop advertising strategies for their organisation (or clients). They carry out m...
A Content Marketing Manager develops and oversees content strategies to engage audiences and promote brand awareness. You may work with marketing t...
A Marketing Analyst studies market conditions to help organisations understand potential sales of a product or service. You might work in marketing...
Digital Content Coordinators are marketing professionals who create and coordinate digital content for social media, websites, blogs, online advert...
Compare all providers for the Bachelor of Business (Digital Marketing) available in your area to find the right fit for you.
