Queensland University of Technology
Bachelor of Business (Public Relations)
Nationally Recognised Higher EducationTailor your business degree to your career aspirations with a choice of 11 major study areas plus second majors, minors and electives. Graduate with deep knowledge and experience in your chosen major, equipping you as a professional in your chosen discipline. Develop business skills and be able to think creatively and critically, communicate professionally, make ethical business decisions and work in a global context.
Public Relations Major
If you're looking to become a public relations expert with industry-ready skills and the experience that employers are looking for, consider studying QUT's public relations major.
What makes QUT's public relations major different is our close relationship with industry. Throughout this course, you will not only be taught by leading, internationally renowned public relations academics and researchers; but you will also work with industry clients to solve real-world problems; and gain valuable practical experience with consultancies, government, corporate settings, and/or community groups.
Delivery mode
Queensland University of Technology offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
Online
Set your own study schedule and balance study with your other commitments.
- 2 George St, Brisbane City, QLD
Entry requirements
Domestic Students
- Completed Year 12 (ATAR optional) with ATAR 70.00 or equivalent
Course fees
Career opportunities
The Bachelor of Business (Public Relations) will prepare you for the following roles.
Advertising Executive
An Advertising Executive develops and implements marketing campaigns to promote products or services. You’ll work closely with clients to understan...
Publicist
A Publicist manages and promotes the public image of clients, such as celebrities, companies, or organisations. You might work for PR agencies, med...
Community Liaison Officer
A Community Liaison Officer works to improve the conditions of a community or a group within a community. You might listen to the concerns of commu...
Community Relations Manager
A Community Relations Manager develops and implements strategies to build and maintain positive relationships between an organisation and the commu...
Ministerial Liaison Officer
A Ministerial Liaison Officer facilitates communication and coordination between ministers, government departments, and stakeholders. You might wor...
Media Advisor
A Media Advisor manages and enhances an organisation's public image through strategic communication and media relations. You might work in corporat...
Media Buyer
Media Buyers are advertising and marketing professionals who identify advertising opportunities for their organisation/clients and then purchase ad...
Communications Coordinator
Communications Coordinators are a key part of the marketing team, taking care of social media content and digital production while monitoring curre...
Media Consultant
Media Consultants are public relations professionals who find press opportunities for businesses, politicians, celebrities, and public figures. The...
Policy Writer
A Policy Writer develops clear and effective policy documents and guidelines to address various societal and organisational challenges. They are re...
Program Officer
A Program Officer plays a crucial role in managing and implementing programmes within organisations, ensuring that all initiatives align with strat...
Public Relations Executive
A Public Relations Executive is responsible for managing and enhancing the public image of an organisation, ensuring effective communication betwee...
Government Relations Manager
A Government Relations Manager develops and executes strategies to build strong relationships between an organisation and government entities. You’...
Speech Writer
Speech Writers work with politicians and public figures, writing speeches for live presentations and video streaming. They get to know their client...
Commentator
A Commentator provides analysis and insights on events, trends, or issues across various media platforms, including television, radio, or online. Y...
Presenter
A Presenter is responsible for delivering content across various media platforms, such as television, radio, or online channels, while engaging and...
About Queensland University of Technology
Queensland University of Technology (QUT) is a major Australian university with a truly global outlook. Home to nearly 50,000 students, we’re providing real-world infrastructure, learning and teaching, and graduate skills to the next generation of change-makers.
