This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
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If you're looking to pursue a career in the dynamic field of media analysis, exploring the available Media Analyst courses in Adelaide is a great first step. These courses provide essential skills in data interpretation, audience analysis, and media strategy, equipping you for various roles in the rapidly evolving media landscape. The vibrant city of Adelaide serves as a hub for marketing and media industries, making it an ideal location to enhance your professional capabilities through recognised training providers that meet industry standards.
In addition to training as a Media Analyst, candidates often find themselves drawn to related career paths such as Digital Marketing Specialist, Social Media Manager, or even SEO Specialist. By enrolling in courses tailored to these roles, you can broaden your skill set and open doors to exciting employment opportunities in Adelaide’s flourishing job market. The interconnected nature of these positions enables a smooth transition between roles, ensuring that your career in marketing remains both diverse and enriching.
Furthermore, studying in areas such as Digital Marketing can complement your training as a Media Analyst, giving you deeper insights into consumer behaviours and digital trends. Whether aspiring to be an Email Marketing Specialist or a Growth Marketer, each course you take adds value to your understanding of the media industry. Begin your journey today by looking into the extensive Media Analyst courses in Adelaide and take the first step towards a fulfilling career in media analysis.