This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
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If you're looking to advance your career in the media and advertising sectors, consider enrolling in one of the Media Analyst courses in Armidale. These courses equip you with the essential skills and knowledge to analyse media trends, evaluate marketing campaigns, and make data-driven decisions that can significantly impact a business's success. The training provided by registered organisations is designed to help students in Armidale thrive in this dynamic field, making it a prudent choice for aspiring media professionals.
Upon completion of a Media Analyst course, you will be well-prepared for various job roles within the industry. Related positions such as a Digital Marketing Specialist, SEO Specialist, or even a Social Media Manager can greatly benefit from the analytical skills gained in these courses. You might also be interested in exploring roles like Digital Project Manager or Growth Marketer, which further utilise the insights gleaned from media analysis.
Armidale is an ideal location for individuals seeking to elevate their expertise in media analysis, with a variety of training providers offering comprehensive programmes. The field is closely linked to Business courses and Digital Marketing, ensuring that students not only understand the technical aspects but also how media impacts business growth and strategy. This holistic approach can enhance your employability and foster career advancement opportunities in an ever-evolving landscape.
As you pursue your interest in becoming a Media Analyst, consider how these courses can lead you to exciting job opportunities. Other related roles, such as Digital Marketing Manager or Content Strategist, also hinge on strong media analysis skills. With the right training in Armidale, you will be well-equipped to navigate the complexities of the digital landscape and contribute to innovative marketing solutions that drive success.