This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
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Are you looking to enhance your career in the digital landscape? Enrolling in Media Analyst courses in Bendigo can provide you with the essential skills and knowledge needed to excel in this dynamic field. These courses cover a range of practical skills, from data analysis to digital marketing strategies, ensuring you are well-prepared for various opportunities. By pursuing business courses or specialised training in digital marketing, you'll gain a competitive edge in the job market.
Once you've completed your studies, you'll find a wealth of job opportunities in Bendigo and beyond. For instance, you might consider becoming a Digital Marketing Specialist or a Social Media Manager, as these roles often complement the skills learned in Media Analyst courses. Other exciting career paths include becoming an SEO Specialist, SEM Specialist, or an Email Marketing Specialist. Each of these roles leverages the insights and analytical skills that you will acquire through your training.
If you're keen to explore further opportunities, consider roles like Content Strategist, Digital Project Manager, or even a Growth Marketer. These positions can greatly benefit from your expertise as a Media Analyst, whether you're working as a Digital Marketing Assistant or stepping into a management role. Dive into the exciting world of data and digital marketing through Media Analyst courses in Bendigo, and take the first step towards a rewarding career!