This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
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Common questions
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
Courses.com.au Team
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Courses.com.au Team
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
Courses.com.au Team
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Further reading
Career spotlight: Advertising and marketing professionals
2nd October 2019
How to start a career in Social Media Marketing
4th August 2021Media Analyst careers
If you're looking to pursue a career as a Media Analyst, enrolling in Media Analyst courses in Launceston is a fantastic first step. These courses are designed to equip you with the essential skills needed to analyse media trends, evaluate audience behaviour, and make strategic recommendations that influence marketing decisions. By participating in these courses offered by Registered Training Organisations (RTOs), you’ll gain industry-recognised qualifications that will enhance your employability in the competitive media landscape of Launceston.
As a Media Analyst, an understanding of digital marketing is crucial. Aspiring professionals can expand their knowledge by exploring our comprehensive range of Digital Marketing courses. These courses delve into important topics such as data interpretation, search engine optimisation (SEO), and social media strategies. Building expertise in these areas not only provides a solid foundation for a Media Analyst role but also makes candidates versatile, as they can transition into related jobs such as Digital Marketing Specialists or Social Media Managers.
In addition to these career paths, Media Analysts often collaborate with various professionals in digital marketing, such as SEO Specialists and Email Marketing Specialists. Pursuing Media Analyst courses in Launceston will enhance your ability to communicate effectively within teams and contribute to campaigns that require analytical insight. Whether you aspire to become a Digital Project Manager or a Growth Marketer, the skills gained from these courses will serve you well.
Launceston is not only a vibrant city but also an emerging hub for digital media, providing an exciting backdrop for individuals seeking to enter the field of media analysis. The courses available help you align your educational pursuit with the needs of the local job market. Whether you're exploring options to become a Digital Marketing Assistant or focusing specifically on media analytics, you can find the right course to suit your career ambitions. Take the first step today by exploring the specialised Media Analyst courses in Launceston and make your mark in the tech-savvy environment of this beautiful Tasmanian city.
