This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
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If you are looking to embark on a career as a Media Analyst, Mount Gambier offers a variety of courses tailored to help you gain the necessary skills and knowledge in this dynamic field. With an emphasis on data analysis, strategic communication, and critical thinking, these Media Analyst courses in Mount Gambier can set you on the path to success. Enrolling in these courses will equip you with the tools needed to analyse media performance, understand audience engagement, and contribute to effective marketing strategies.
Upon completing your training, you may also be interested in exploring related job roles that complement your skills. Opportunities such as Digital Marketing Specialist, Social Media Manager, and SEO Specialist are excellent career pathways that can arise from your studies. In Mount Gambier, the demand for skilled professionals in digital marketing and media analysis continues to grow, making it an ideal time to pursue your studies in this area.
To further enhance your career prospects, consider broadening your knowledge with related fields of study, including Business courses and Digital Marketing. The skills you gain will not only prepare you for a role as a Media Analyst but will also open doors to positions such as Digital Marketing Assistant and Growth Marketer. Take the first step towards a rewarding career in media analysis today by exploring the Media Analyst courses in Mount Gambier available to you.