This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
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Common questions
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
Courses.com.au Team
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Courses.com.au Team
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
Courses.com.au Team
Related career opportunities
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Further reading
Career spotlight: Advertising and marketing professionals
2nd October 2019
How to start a career in Social Media Marketing
4th August 2021Media Analyst careers
If you are looking to embark on a rewarding career in the media industry, considering the Media Analyst courses in Northern Territory is a fantastic choice. These courses are designed to equip you with the essential skills and knowledge required to analyse and interpret media trends effectively. By choosing to study in Northern Territory, you will also gain insights into the unique media landscape of the region, making you better prepared for a career in this competitive field.
Media Analysts play a pivotal role in understanding consumer behaviour and market dynamics, which is invaluable in various sectors such as digital marketing. In fact, pursuing further studies in Digital Marketing can complement your skills as a Media Analyst, opening new pathways for professional growth. These combined skill sets are highly sought after, making you a competitive candidate in the job market.
In addition to the Media Analyst role, individuals interested in this field may also explore related job opportunities such as a Digital Marketing Specialist or a Social Media Manager. Each of these roles builds upon the analytical skills you will acquire through your training, allowing you to adapt and thrive in various marketing environments. Other interesting career paths include becoming an SEO Specialist or a SEM Specialist.
Embarking on a journey as a Media Analyst opens the door to numerous exciting career paths in Northern Territory and beyond. Each Media Analyst course provides you with the tools you need for success, so you can thrive in roles like Email Marketing Specialist and Content Strategist. With the right training and determination, you can achieve your professional goals and make a significant impact in the media landscape.
