This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
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Common questions
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
Courses.com.au Team
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Courses.com.au Team
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
Courses.com.au Team
Related career opportunities
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Further reading
Career spotlight: Advertising and marketing professionals
2nd October 2019
How to start a career in Social Media Marketing
4th August 2021Media Analyst careers
If you are looking to kickstart your career as a Media Analyst, the Media Analyst courses in Rockhampton provide a fantastic opportunity to gain the necessary skills and knowledge. These courses are designed by Registered Training Organisations (RTOs) and are tailored to meet the demands of the ever-evolving media landscape. By enrolling in one of these courses, you will learn how to analyse media trends, interpret data, and develop strategies that can inform business decisions.
In Rockhampton, you will find a range of related fields of study that can further enhance your qualifications. Exploring Business courses and Digital Marketing courses can be highly beneficial. These complementary areas will equip you with a broader understanding of how media interacts with business and marketing strategies, thereby positioning you for success in various roles within the media industry.
After completing your training, you may want to explore various career paths that align with your new skills. Job roles such as a Digital Marketing Specialist, Social Media Manager, or an SEO Specialist are just a few options available to you. Each position plays a crucial role in shaping and analysing media strategies, highlighting the importance of strong analytical skills and marketing acumen.
By choosing to study Media Analyst courses in Rockhampton, you are making a significant investment in your future career. Whether you aspire to become a SEM Specialist, Email Marketing Specialist, or a Content Strategist, the skills you acquire will be invaluable. Additionally, roles such as a Digital Project Manager or Growth Marketer can also benefit from your training as you navigate the complexities of the media landscape in Rockhampton and beyond.
