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Media Analyst Courses in Townsville

Media Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NSW
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

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Common questions

There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.

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There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.

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Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).

Source: Australian Government Labour Market Insights 2023

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Further reading

What is the Role of a Business Analyst?

14th October 2022

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

All media analyst courses

Media Analyst careers

Are you looking to boost your career in the vibrant field of digital marketing? Enrolling in Media Analyst courses in Townsville can be your first step towards an exciting new job role. With the increasing need for businesses to analyse media trends and consumer behaviour, the demand for skilled Media Analysts is on the rise. Tackling these courses provides you with foundational skills and knowledge, preparing you for the dynamic job market in Townsville, 4810 Australia.

Courses in this field cover a range of essential topics, from data analysis to understanding media strategies. As you advance, you may also want to consider related fields, such as Digital Marketing Specialist or Social Media Manager. Both of these job roles are closely connected to the skills you will acquire in Media Analyst courses. This means that you could easily pivot your career focus based on your interests and the specific skills you wish to develop.

In today’s competitive environment, expertise in digital marketing is essential. Exploring Digital Marketing courses can greatly enhance your qualifications. With the rapid evolution of online platforms, being proficient in analytics and digital engagement can open further opportunities, such as roles as an SEO Specialist or an SEM Specialist. Townsville has a growing digital landscape, making it a perfect place to start or further your career.

After completing your training, you’ll be well-equipped to take on various roles in the media field. Considering positions like an Email Marketing Specialist or a Content Strategist can enhance your career trajectory. These roles often complement the skillset gained from Media Analyst courses, providing versatile employment opportunities in Townsville.

Finally, think about the growing role of technology in marketing. You might also enjoy positions as a Digital Project Manager or a Growth Marketer. With each of these paths, you’ll be engaging with modern digital tools and strategies that are essential for success. If you're ready to commit to your professional development, consider enrolling in Media Analyst courses in Townsville today!