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SEM Specialist Courses in Mackay

An SEM Specialist improves website traffic using SEO, data analysis, and paid ads, working in-house or as a consultant in marketing or IT.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NT
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a SEM Specialist in Mackay?

Get qualified to work as a SEM Specialist with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

In Australia, a full time SEM Specialist generally earns $1,300 per week ($67,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

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The number of people working in this field has grown strongly over the last five years. There are currently 51,400 people employed in this industry in Australia and many of them specialise as an SEM Specialist. SEM Specialists may find work across all regions of Australia, particularly in large towns and cities.

Source: Australian Government Labour Market Insights

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An Advanced Diploma of Digital Marketing is an ideal qualification if you’re planning a career as an SEM Specialist. This course explores various aspects of content planning and social media and gives you the skills to develop a digital marketing plan, use web analytics, paid search campaigns, email marketing and website optimisation.

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Further reading

How to start a career in Social Media Marketing

4th August 2021

What can you do with a Diploma of Social Media Marketing?

13th January 2021

Career spotlight: Advertising and marketing professionals

2nd October 2019

SEM Specialist careers

If you are looking to start a rewarding career in digital marketing, enrolling in SEM Specialist courses in Mackay will put you on the right path. These courses are tailored to equip you with the essential skills needed to excel in the field of Search Engine Marketing. By choosing a recognised training provider in Mackay, you ensure that you receive high-quality education from experts in the industry. With specialised knowledge in SEM, you can significantly enhance your capabilities to create effective marketing strategies that drive traffic and conversions.

Aside from becoming a proficient SEM Specialist, the experience gained through these courses can open doors to various related job roles in the digital marketing domain. Potential career options include becoming a Digital Marketing Specialist, Social Media Manager, or even an Email Marketing Specialist. Each of these career paths leverages skills honed during SEM training, nurturing your growth in this dynamic industry. Explore the diverse opportunities that await you as you embark on your journey in Mackay.

The SEM field is intrinsically linked to broader areas in business and digital marketing, giving you a solid foundation to build upon. As you enhance your knowledge and expertise through SEM Specialist courses in Mackay, consider also exploring roles like SEO Specialist or Content Strategist. The skills you gain will not only benefit your career but also help businesses thrive in the competitive digital landscape of Mackay and beyond. Embrace the opportunity to elevate your career and inspire others in the realm of digital marketing!