This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersAn SEO Specialist enhances website visibility by using data analysis and keywords to boost search engine rankings and attract customers.
Get qualified to work as a SEO Specialist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time SEO Specialist generally earns $1,538 per week ($79,976 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this industry has increased strongly in recent years. There are currently 51,400 people employed in this field in Australia and many of them specialise as an SEO Specialist. SEO Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as an SEO Specialist, enrol in an Advanced Diploma of Digital Marketing. This course will give you the tools to develop a digital marketing plan, use web analytics, paid search campaigns, email marketing and website optimisation. You’ll also explore topics including content strategy and social media.
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Embarking on a career as an SEO Specialist in Brisbane requires both knowledge and practical skills, which can be obtained through various SEO Specialist courses in Brisbane. These courses are designed to cater to different levels of expertise, from absolute beginners to those with prior experience in the marketing sector. For newcomers, popular options include the Social Media Marketing: Elevate and Digital Marketing: Elevate. Both courses provide foundational knowledge essential for starting a career in digital marketing and SEO.
For experienced learners looking to enhance their credentials, the Certificate IV in Marketing and Communication BSB40820 is a highly regarded qualification available in Brisbane. Delivered by respected providers such as Greystone College, this course equips students with advanced skills in marketing strategies, including SEO practices essential for optimizing online visibility.
Additionally, completing an SEO Specialist course can lead to various employment opportunities within the digital marketing sector. Graduates may pursue career paths such as a Digital Marketing Specialist, Social Media Manager, or SEM Specialist. Other career options include Email Marketing Specialist, Content Strategist, and Digital Project Manager among others. The skills gained from these courses enable students to adapt to the fast-evolving digital landscape.
Brisbane offers a vibrant atmosphere for aspiring SEO Specialists, with numerous training providers delivering comprehensive education in digital marketing and SEO strategies. As the industry continues to grow, demand for skilled professionals rises, paving the way for roles such as a Growth Marketer or Digital Marketing Assistant. Additionally, many graduates take on positions as Content Creators, where they can apply the skills acquired through SEO training to enhance online presence for businesses. Explore the varied SEO Specialist courses in Brisbane to kickstart your career in this dynamic field.