This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersAn SEO Specialist enhances website visibility by using data analysis and keywords to boost search engine rankings and attract customers.
Get qualified to work as a SEO Specialist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time SEO Specialist generally earns $1,538 per week ($79,976 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this industry has increased strongly in recent years. There are currently 51,400 people employed in this field in Australia and many of them specialise as an SEO Specialist. SEO Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as an SEO Specialist, enrol in an Advanced Diploma of Digital Marketing. This course will give you the tools to develop a digital marketing plan, use web analytics, paid search campaigns, email marketing and website optimisation. You’ll also explore topics including content strategy and social media.
Browse occupations related to SEO Specialist
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