This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Specialist promotes brands using online campaigns, monitors digital activity, and creates engaging content for targeted audiences.
Get qualified to work as a Digital Marketing Specialist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Specialist generally earns $1,540 per week ($80,080 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is expected to experience strong growth in employment numbers in coming years. There are currently 51,400 people working in this field in Australia and many of them specialise as a Digital Marketing Specialist. Digital Marketing Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal qualification if you’re interested in a career as a Digital Marketing Specialist. This course will give you the skills to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. A Diploma of Social Media Marketing, Diploma of Digital Marketing or Graduate Certificate in Marketing and Digital Strategy may also be suitable.
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If you're looking to advance your career in the vibrant field of digital marketing, the available Digital Marketing Specialist courses in Adelaide provide an excellent opportunity for both beginners and experienced professionals. With a rich array of options, you can choose from beginner courses such as Digital Marketing: Elevate, which is tailored for those with little to no prior experience. This course is designed to equip you with foundational skills and knowledge to thrive in the digital landscape.
For those with a background in marketing or business, there are several advanced Digital Marketing Specialist courses in Adelaide that can help further hone your skills. Among the most popular options are the Diploma of Marketing and Communication BSB50620 offered by Greystone College, and the Graduate Certificate in Digital Content Creation. These courses are designed to provide you with advanced strategies and techniques to excel in today's competitive marketing environment.
Adelaide boasts prestigious educational institutions like The University of Adelaide, which offers degrees such as the Bachelor of Applied Business (Marketing) and the Bachelor of Commerce (Honours) (Marketing). These rigorous programmes challenge students to explore innovative marketing approaches, preparing you for a successful career in digital marketing.
In total, there are five comprehensive Digital Marketing Specialist courses in Adelaide, catering to a diverse range of learning needs and professional aspirations. With renowned training providers offering these courses, you'll find the right path to enhance your skills and knowledge in digital marketing. Whether you are starting your journey or looking to elevate your career, Adelaide's digital marketing landscape is ripe with opportunities for success.