This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersHow do I become a Brand Manager?
Get qualified to work as a Brand Manager with a course recognised across Australia. Speak to a training provider to learn more.
Related career opportunities
Browse occupations related to Brand Manager
Common questions
In Australia, a full time Brand Manager generally earns $2,250 per week ($117,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience and technical expertise you can expect a higher salary than people who are new in the role.
Courses.com.au Team
There are no clear figures on Brand Managers in Australia at this time. Brand Managers are employed by larger organisations in all industry groups and employment sectors — but a large percentage are hired in the retail, manufacturing, IT and service industries.
Source: Australian Government Labour Market Insights
Courses.com.au Team
Brand Managers are often degree qualified but you can get started with the Certificate IV or Diploma of Marketing and Communication. These courses take 12-24 months to complete.
Courses.com.au Team
Further reading
How do I become a sales manager?
22nd December 2022
How to start a career in Social Media Marketing
4th August 2021All brand manager courses
- Bachelor of Applied Business (Marketing)
- BSB40820 Certificate IV in Marketing and Communication
- Bachelor of Commerce (Marketing)
- BSB60520 Advanced Diploma of Marketing and Communication
- MST50122 Diploma of Apparel, Fashion and Textiles (Business)
- Bachelor of Design (Fashion Enterprise)
- Bachelor of Commerce (Honours) (Marketing)
Brand Manager careers
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and services. They develop company logos, tag-lines and catch phrases, advertising campaigns, and communication strategies.
As a Brand Manager you might be revamping the logo for a long established product, liaising with the media in the lead-up to a new product launch, carrying out market research on the way the company brand is perceived by consumers, or meeting with the executive team to review the marketing strategy.
