This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Specialist promotes brands using online campaigns, monitors digital activity, and creates engaging content for targeted audiences.
Get qualified to work as a Digital Marketing Specialist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Specialist generally earns $1,540 per week ($80,080 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is expected to experience strong growth in employment numbers in coming years. There are currently 51,400 people working in this field in Australia and many of them specialise as a Digital Marketing Specialist. Digital Marketing Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal qualification if you’re interested in a career as a Digital Marketing Specialist. This course will give you the skills to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. A Diploma of Social Media Marketing, Diploma of Digital Marketing or Graduate Certificate in Marketing and Digital Strategy may also be suitable.
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If you’re looking to enhance your career in the dynamic field of digital marketing, you’ll find an array of Digital Marketing Specialist courses in Albury tailored to suit different experience levels. Whether you’re just starting out or already have a background in marketing, there are options available to help you gain the skills needed in today’s digital landscape. With four courses listed in the Albury area, you’re sure to find one that aligns with your career aspirations.
If you're a newcomer to the world of digital marketing, you might consider the Digital Marketing: Elevate course, designed specifically for beginners with no prior experience or qualifications. This course offers foundational knowledge and essential skills that are crucial for a successful career in digital marketing. Albury is a great place to start this journey, with its supportive community and growing business landscape.
For those with prior marketing experience or qualifications, Albury offers a selection of advanced Digital Marketing Specialist courses. The Diploma of Marketing and Communication BSB50620 is a fantastic option for individuals looking to deepen their understanding of marketing strategies and communication skills. This course prepares you for various roles in the marketing sector, making it a worthwhile investment for your future.
Additionally, the Bachelor of Applied Business (Marketing) is located in Albury and offers a comprehensive education in business and marketing. This degree is ideal for those seeking a robust foundation along with practical applications in the field. Furthermore, to fine-tune your digital skills, consider the Graduate Certificate in Digital Content Creation, which prepares you for the ever-evolving digital environment.