This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Specialist promotes brands using online campaigns, monitors digital activity, and creates engaging content for targeted audiences.
Get qualified to work as a Digital Marketing Specialist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Specialist generally earns $1,540 per week ($80,080 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is expected to experience strong growth in employment numbers in coming years. There are currently 51,400 people working in this field in Australia and many of them specialise as a Digital Marketing Specialist. Digital Marketing Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal qualification if you’re interested in a career as a Digital Marketing Specialist. This course will give you the skills to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. A Diploma of Social Media Marketing, Diploma of Digital Marketing or Graduate Certificate in Marketing and Digital Strategy may also be suitable.
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If you're considering a career in digital marketing, the Digital Marketing Specialist courses in Launceston are an excellent starting point. With a variety of options tailored to different skill levels, there’s something for everyone. For beginners, the Digital Marketing: Elevate course is an ideal choice as it provides foundational knowledge essential for entering the field. This course will equip you with the skills needed to kickstart your career in this dynamic industry.
For those who already have experience or prior qualifications, Launceston offers an enticing selection of advanced Digital Marketing Specialist courses. Consider enrolling in the Diploma of Marketing and Communication BSB50620, which delves deeper into marketing strategies, or enhance your creativity with the Graduate Certificate in Digital Content Creation. Alternatively, a comprehensive journey can be found in the Bachelor of Applied Business (Marketing), setting you on a path to various senior roles in the industry.
Completing a Digital Marketing Specialist course opens doors to exciting job opportunities in Launceston and beyond. You might find yourself thriving as an Email Marketing Specialist, a Social Media Manager, or even an SEO Specialist. These roles are just a few examples of the virtual positions available for individuals skilled in digital marketing, and they allow for creative expression and innovation in today’s digital landscape.
Moreover, the skills you acquire from these courses will not only prepare you for direct paths but also open up related fields of study, such as Business courses and Digital Marketing programs. As you advance through your training and explore various career paths like Digital Marketing Manager or Growth Marketer, you’ll find that your options are as vast as the digital universe itself. Get started on your journey today with the Digital Marketing Specialist courses in Launceston and unlock your potential in this vibrant field!