This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
Browse occupations related to Media Analyst
Discovering your potential as a Media Analyst starts with the right training, and in Tasmania, there are numerous Media Analyst courses available through recognised training providers. These courses provide the essential skills and knowledge required to excel in analysing and interpreting media data, preparing you for a fulfilling career within the dynamic media landscape of Tasmania. Whether you're interested in diving into digital marketing or exploring business courses, our platform lists a variety of options tailored to meet your career aspirations.
By enrolling in a Media Analyst course, you'll gain insights that are essential for roles such as Digital Marketing Specialist or Social Media Manager. These related job roles expand your opportunities within the growing field of digital marketing, allowing you to apply your skills in various sectors throughout Tasmania. The relevance of these courses is underlined by the fact that they are offered by Registered Training Organisations (RTOs) and other industry-recognised providers dedicated to your success.
Pursuing a Media Analyst role can open doors to exciting employment pathways, including opportunities as an SEO Specialist or SEM Specialist. By equipping yourself with the right skills through these targeted Digital Marketing courses, you stand to benefit from an array of potential job positions tailored for the unique demands of the Tasmanian market. Embrace the chance to elevate your career by exploring the various Business courses available and take the first step towards becoming a highly sought-after Media Analyst in Tasmania today.