This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.
Get qualified to work as a Media Analyst with a course recognised across Australia. Speak to a training provider to learn more.
There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.
There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.
Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).
Source: Australian Government Labour Market Insights 2023
Browse occupations related to Media Analyst
If you're considering a rewarding career as a Media Analyst, you're in the right place! In Queensland, you can find a variety of Media Analyst courses tailored for those with a keen interest in media studies. With one highly rated option, the Bachelor of Arts (Media Studies), you can gain the skills needed to analyse media trends and contribute to informed decision-making in various industries. A degree like this can open the doors to numerous opportunities within Queensland's vibrant media landscape.
Furthermore, Bond University is a notable training provider in Queensland, offering exceptional courses to aspiring Media Analysts. Their commitment to providing engaging and comprehensive education ensures that students are well-prepared for a successful career. By choosing to study at a reputable institution like Bond University, you'll be setting yourself up for success in the dynamic field of media analysis.
Taking a Media Analyst course often intersects with several related fields of study, enhancing your understanding and skills. You might want to explore business courses and digital marketing options that complement your primary learning. These interconnected areas will enrich your education and make you a well-rounded candidate in the competitive job market.
As you embark on this educational journey, remember that the skills you acquire through Media Analyst courses in Queensland will position you for success in various industries. Whether you're analysing media trends or shaping marketing strategies, there is a bright future waiting for you. Explore your options today, and take the first step towards a fulfilling career in media analysis!