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Media Analyst Courses in Victoria

Media Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NSW
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Media Analyst in Victoria?

Get qualified to work as a Media Analyst with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

There are no clear salary figures for Media Analysts working in Australia at this time. Increase your earning capacity by obtaining your MBA and other post-graduate qualifications in data analytics or marketing.

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There are no clear employment figures for Media Analysts working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Media Analysts work as independent consultants.

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Media Analysts need a good understanding of marketing principles and the triggers behind consumer behaviour. You’ll also need skills in applied data analytics. Suitable qualifications include the Bachelor of Business (Marketing Analytics), Bachelor of Digital Marketing, and Bachelor of Marketing and Communications. If you already hold a degree, consider the Master of Digital Marketing, Master of Business Administration (Marketing), or Master of Analytics (Marketing).

Source: Australian Government Labour Market Insights 2023

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Further reading

What is the Role of a Business Analyst?

14th October 2022

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

All media analyst courses

Media Analyst careers

If you are interested in pursuing a career as a Media Analyst, there are several Media Analyst courses in Victoria designed for experienced learners. One such course is the Bachelor of Arts (Media Studies), offered by Deakin University, a leading Registered Training Organisation (RTO) in the region. This course equips you with essential skills and knowledge to thrive in the dynamic media landscape of Victoria, 3000 Australia.

Completing a course in Media Analysis not only opens doors to exciting job opportunities but also provides a strong foundation in related fields. You may find interest in pursuing roles such as a Digital Marketing Specialist, Social Media Manager, or an SEO Specialist. Each of these career paths builds on the skills developed in Media Analyst training and offers diverse avenues for professional growth.

In addition to Media Analyst courses, there are related Business courses and Digital Marketing studies available in Victoria. These programs complement the Media Analyst coursework, preparing you for the interdisciplinary nature of modern media roles. Consider leveraging these opportunities to gain a comprehensive understanding of the media and marketing ecosystems.

Deakin University stands out as a key provider among those delivering Media Analyst courses in Victoria. With a commitment to high-quality education, Deakin University ensures that students receive the best training and skills necessary for success in the media industry. Those pursuing advanced roles will benefit significantly from the rigorous academic framework that the Bachelor of Arts (Media Studies) offers.

Ultimately, your journey towards becoming a Media Analyst can lead to numerous fulfilling careers in Victoria. Whether you aspire to become a SEM Specialist, Email Marketing Specialist, or even a Content Strategist, the skills you'll acquire from Media Analyst courses in Victoria will be invaluable. Explore these opportunities to elevate your career in the vibrant media sector.