Digital Marketing

Browse careers that are in demand now and meet Australia’s future workforce needs.

Digital Marketing Assistant

A Digital Marketing Assistant produces online marketing materials, creates content, monitors social media, and updates websites, requiring strong organisational and communication skills.

Avg yearly income $78,000
Skill level Advanced

Social Media Manager

A Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.

Avg yearly income $65,000
Skill level Advanced

Social Media Coordinator

A Social Media Coordinator manages an organisation's social media by creating content, engaging with audiences, and staying on top of trends.

Avg yearly income $69,940
Skill level Advanced

SEO Specialist

An SEO Specialist enhances website visibility by using data analysis and keywords to boost search engine rankings and attract customers.

Avg yearly income $79,976
Skill level Advanced

SEM Specialist

An SEM Specialist improves website traffic using SEO, data analysis, and paid ads, working in-house or as a consultant in marketing or IT.

Avg yearly income $67,600
Skill level Advanced

Digital Marketing Manager

A Digital Marketing Manager oversees online marketing strategies, develops content for various platforms, and monitors customer engagement, requiring strong leadership and creative skills.

Avg yearly income $119,600
Skill level Advanced

Email Marketing Specialist

An Email Marketing Specialist targets customers through email campaigns, managing databases and content while staying updated on trends.

Avg yearly income $72,800
Skill level Advanced

Content Creator

A Content Creator produces diverse media content for digital platforms, including writing, filming, editing, and engaging with audiences.

Avg yearly income $74,984
Skill level Advanced

Head of Digital Strategy Transformation

A Head of Digital Strategy Transformation enhances digital efficiency, designs systems, and leads business transitions, requiring strong analytical skills.

Avg yearly income $219,960
Skill level Advanced

Digital Business Analyst

A Digital Business Analyst collects and interprets data to understand customer behaviour, improve digital systems, and support business growth.

Avg yearly income $130,000
Skill level Advanced

Search Engine Optimisation Specialist

A Search Engine Optimisation Specialist enhances website visibility by using various techniques and strategies to attract more visitors.

Avg yearly income $83,200
Skill level Advanced

Digital Marketer

A Digital Marketer promotes brands or products online using social media, emails, and websites, creating content and engaging campaigns for audiences.

Avg yearly income $79,976
Skill level Advanced

Digital Marketing Specialist

A Digital Marketing Specialist promotes brands using online campaigns, monitors digital activity, and creates engaging content for targeted audiences.

Avg yearly income $80,080
Skill level Advanced

Multimedia Specialist

Multimedia Specialists create animated content and games using digital technologies for various applications, balancing design and project management.

Avg yearly income $87,464
Skill level Advanced

Web Content Manager

Web Content Managers ensure the website is customer-focused and aligns with branding strategies while monitoring performance metrics and SEO.

Avg yearly income $118,768
Skill level Advanced

Communications Coordinator

Communications Coordinators manage social media content and digital production while ensuring alignment with marketing trends and branding.

Avg yearly income $93,600
Skill level Advanced

Media Analyst

Media Analysts assess marketing campaigns by collecting data, creating reports, and providing actionable insights for decision-makers.

Avg yearly income $67,600
Skill level Advanced

Online Content Creator

An Online Content Creator develops engaging multimedia content for digital platforms, collaborating with marketing teams to enhance brand presence and using analytics to improve future content.

Avg yearly income $79,976
Skill level Advanced

Digital Producer

A Digital Producer oversees the production and delivery of digital content, coordinating projects, collaborating with teams, and analysing performance to enhance engagement.

Avg yearly income $78,000
Skill level Advanced

Digital Media Manager

A Digital Media Manager oversees online presence and content strategy, managing campaigns and analysing performance to enhance brand visibility.

Avg yearly income $114,400
Skill level Advanced

Digital Media Strategist

A Digital Media Strategist develops and implements marketing strategies across platforms to enhance brand visibility and drive audience engagement.

Avg yearly income $104,000
Skill level Advanced

Social Media Strategist

A Social Media Strategist creates and implements strategies to enhance brand engagement, conduct market research, and analyse performance metrics.

Avg yearly income $93,600
Skill level Advanced

Content Marketing Manager

Content Marketing Managers create and manage strategies to engage audiences and boost brand awareness, requiring strong writing and analytical skills.

Avg yearly income $98,800
Skill level Advanced

Digital Media Specialist

A Digital Media Specialist creates and manages online content across various platforms, enhancing brand visibility and driving digital engagement.

Avg yearly income $78,000
Skill level Advanced

Junior Data Analyst

A Junior Data Analyst collects and analyses data to support organisations in decision-making, assisting with reports and visualising insights.

Avg yearly income $59,800
Skill level Advanced

Freelance Editor

Freelance Editors independently refine written content for accuracy and quality, collaborating with clients and managing their own business operations.

Avg yearly income $78,000
Skill level Advanced

Media Advisor

Media Advisors manage and enhance an organisation's public image through strategic communication, crafting press releases, coordinating media, and advising on strategies.

Avg yearly income $93,600
Skill level Advanced

Digital Content Coordinator

Digital Content Coordinators create and manage digital content for social media, websites, blogs, email campaigns, and eCommerce, collaborating with content teams.

Avg yearly income $67,600
Skill level Advanced

Marketing Specialist

A Marketing Specialist creates strategies to promote products, analysing trends, managing digital efforts, and aligning campaigns with business goals.

Avg yearly income $82,420
Skill level Advanced

Social Marketer

Social Marketers create and implement strategies to boost brand visibility on social media, managing accounts, analysing trends, and ensuring effective collaboration.

Avg yearly income $65,000
Skill level Advanced

Brand Strategist

Brand Strategists create and implement strategies to enhance a company's brand identity, focusing on market research and developing campaigns for brand awareness.

Avg yearly income $91,520
Skill level Advanced

Advertising Manager

An Advertising Manager develops and executes advertising campaigns, managing budgets and coordinating with teams to enhance brand awareness.

Avg yearly income $78,000
Skill level Advanced

Digital Business Strategist

Digital Business Strategists create and implement strategies to enhance online presence and drive growth, using data analytics and digital marketing tools.

Avg yearly income $83,200
Skill level Advanced

E-Commerce Manager

An E-Commerce Manager oversees online sales, optimises user experience, and collaborates with teams to drive revenue and enhance customer satisfaction.

Avg yearly income $111,800
Skill level Advanced

Content Strategist

A Content Strategist develops and manages content plans to align with organisational goals, ensuring it meets audience needs and brand objectives.

Avg yearly income $79,976
Skill level Advanced

Digital Project Manager

A Digital Project Manager oversees digital project planning and execution, coordinating teams to ensure timely and budget-compliant delivery.

Avg yearly income $104,988
Skill level Advanced

Growth Marketer

A Growth Marketer drives customer acquisition and retention using data analysis, digital marketing, and experimentation to optimise campaigns and boost revenue.

Avg yearly income $130,000
Skill level Beginner
Source: Jobs and Skills Australia

Courses in digital marketing

All skill levels Beginner Experienced
BSB40820

Certificate IV in Marketing and Communication
Online
8 - 18 months
$1,250 - $5,009
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Consultant Communications Officer Public Relations Officer
Content Manager Event Coordinator Social Media Coordinator SEO Specialist Brand Manager Marketing Coordinator Digital Marketing Assistant
+ 7 more
10904NAT

Diploma of Social Media Marketing
Online
12 - 24 months
$4,295 - $6,105
  • There are no mandated entry requirements.
Additional requirements may apply.
Content Marketing Manager Content Specialist Social Media Strategist
Content Creator Social Media Manager Digital Marketing Assistant
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Content Marketing Manager Content Specialist Social Media Strategist Content Creator Social Media Manager Digital Marketing Assistant + 3 more
BSB60120

Advanced Diploma of Business
Blended, Online
12 - 18 months
$2,199 - $4,595
  • At least 2 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above from the BSB Training Package
Additional requirements may apply.
General Manager Account Director Business Administrator
Procurement Specialist Chief Operating Officer (COO) Creative Entrepreneur Executive Director HR Business Partner Digital Business Strategist Senior Business Analyst PMO Manager
+ 8 more
  • At least 2 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above from the BSB Training Package
Additional requirements may apply.
General Manager Account Director Business Administrator Procurement Specialist Chief Operating Officer (COO) Creative Entrepreneur Executive Director HR Business Partner Digital Business Strategist Senior Business Analyst PMO Manager + 8 more

Digital Marketing: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
E-Commerce Manager Growth Marketer Social Media Manager
Email Marketing Specialist SEO Specialist Search Engine Optimisation Specialist Digital Marketing Specialist Digital Marketer Communications Coordinator
+ 6 more

Social Media Marketing: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
SEO Specialist Social Media Manager Communications Coordinator
Digital Marketer Content Marketing Manager
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
SEO Specialist Social Media Manager Communications Coordinator Digital Marketer Content Marketing Manager + 2 more

Digital Marketing: Foundations
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Assistant Social Media Coordinator Content Writer
Marketing Assistant Digital Editor
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Assistant Social Media Coordinator Content Writer Marketing Assistant Digital Editor + 2 more
BSB50620

Diploma of Marketing and Communication
Online
12 months
$4,095
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Coordinator Social Media Manager Marketing Manager
Social Media Coordinator Communications Officer Engagement Manager Digital Marketing Specialist Campaign Manager Market Research Analyst
+ 6 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Coordinator Social Media Manager Marketing Manager Social Media Coordinator Communications Officer Engagement Manager Digital Marketing Specialist Campaign Manager Market Research Analyst + 6 more
ICT30120

Certificate III in Information Technology (Web Development)
Online
12 months
$4,424
  • There are no mandated entry requirements.
Additional requirements may apply.
Backend Developer Full Stack Developer Javascript Developer
Website Designer Frontend Developer Web Content Manager React Developer
+ 4 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Backend Developer Full Stack Developer Javascript Developer Website Designer Frontend Developer Web Content Manager React Developer + 4 more

Bachelor of Applied Business (Marketing)
Online
24 months
$58,200
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Manager Communications Manager Brand Manager
Social Media Manager Content Marketing Manager Digital Marketing Specialist Marketer Marketing Analyst
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Manager Communications Manager Brand Manager Social Media Manager Content Marketing Manager Digital Marketing Specialist Marketer Marketing Analyst + 5 more

Bachelor of Applied Entrepreneurship
Online
24 months
$58,200
  • There are no mandated entry requirements.
Additional requirements may apply.
Innovation Consultant E-Commerce Manager Business Development Manager
Small Business Owner Chief Executive Officer (CEO) Entrepreneur
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Innovation Consultant E-Commerce Manager Business Development Manager Small Business Owner Chief Executive Officer (CEO) Entrepreneur + 3 more

User Experience Design: Foundations
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Information Architect Product Designer Website Designer
UI Designer UX Designer Content Strategist UX Researcher
+ 4 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Information Architect Product Designer Website Designer UI Designer UX Designer Content Strategist UX Researcher + 4 more

Digital Leadership: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Head of Digital Strategy Transformation Digital Transformation Manager Digital Project Manager
Digital Business Strategist Chief Information Officer
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Head of Digital Strategy Transformation Digital Transformation Manager Digital Project Manager Digital Business Strategist Chief Information Officer + 2 more

Project Management (Digital): Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Scrum Master Project Coordinator ICT Project Manager
Digital Project Manager Digital Transformation Manager
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Scrum Master Project Coordinator ICT Project Manager Digital Project Manager Digital Transformation Manager + 2 more

Product Management: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Business Strategist Service Designer Product Specialist
Innovation Manager Product Manager UX Designer
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Business Strategist Service Designer Product Specialist Innovation Manager Product Manager UX Designer + 3 more

Certified AI-Powered Digital Marketing Specialist
Online
4 months
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist
SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist + 5 more

Certified AI-Powered Digital Marketing Specialist
Online
4 months
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist
SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist + 5 more

Certified AI-Powered Digital Marketing Specialist
Online
4 months
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist
SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist + 5 more

Certified AI-Powered Digital Marketing Specialist
Online
4 months
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist
SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist + 5 more

Certified AI-Powered Digital Marketing Specialist
Online
4 months
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist
SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist + 5 more

Certified AI-Powered Digital Marketing Specialist
Online
4 months
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist
SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Specialist Social Media Manager Content Strategist SEO Specialist SEM Specialist Marketing Analyst Campaign Manager Email Marketing Specialist + 5 more
*Showing course fees for all providers. Some providers may not be available in your area.

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Further reading

What can you do with a Diploma of Social Media Marketing?

13th January 2021

How to start a career in Social Media Marketing

4th August 2021

Career spotlight: Advertising and marketing professionals

2nd October 2019

All courses

More about digital marketing courses

If you're interested in expanding your skills in the ever-evolving field of digital marketing, Courses.com.au offers a comprehensive range of Digital Marketing courses. With a total of 86 courses available, you can find options suitable for both beginners and experienced learners, catering to various needs and interests across Australia. By enrolling in one of the courses, you can gain the expertise required to thrive in this dynamic industry.

For those new to digital marketing, numerous beginner courses are available. These courses, such as Social Media Marketing: Elevate and Digital Marketing: Elevate, provide the foundational knowledge required to kickstart your career. You can also consider the Certificate III in Information Technology (Web Development), which is an excellent introduction to web-based marketing skills.

Experienced professionals will find an extensive selection of advanced courses to enhance their qualifications and career prospects. Courses such as the Diploma of Social Media Marketing and the Master of Digital Marketing are particularly popular among industry experts aiming to deepen their knowledge. There are also options like the Certificate IV in Marketing and Communication available from reputable providers including Penfold College and BBI, located in various Australian cities.

With the right training, a range of job opportunities awaits you in the field of digital marketing. Depending on your ambition and qualifications, roles such as a Social Media Manager, Email Marketing Specialist, or even a Business Analyst might be in your future. If you're focusing on a specific location, it is worth looking into local training providers such as Torrens University Australia and UTS, who offer quality education near you.

Digital marketing is not just about learning theory; it's also about putting new skills into practice. Courses like Digital Marketing: Foundations equip students with the essential strategies required to succeed. By pairing academic knowledge with hands-on experience, you can ensure you are job-ready upon completion of your course. Whether you choose to study on-campus or online, you'll find that there are suitable options tailored to your preferences.

Finally, take the first step toward your digital marketing career today. With 86 courses to choose from on Courses.com.au, you are bound to find a course that suits both your career aspirations and schedule. The digital marketing landscape is thriving, and there has never been a better time to invest in your education. Explore your options now and connect with quality training providers across Australia to set yourself on the path to success!

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