This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Market Researcher gathers and analyses consumer data to identify trends, providing insights and recommendations to clients through reports.
Get qualified to work as a Market Researcher with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Market Researcher generally earns $1,911 per week ($99,372 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is likely to experience a strong increase in employment numbers in coming years. There are currently 3,100 people working in this field in Australia and many of them specialise as a Market Researcher. Market Researchers may find work across all regions of Australia, particularly larger towns and cities.
Source: Australian Government Labour Market Insights
A Bachelor of Business (Marketing) is an ideal qualification if you’re interested in a career as a Market Researcher. This course will allow you to specialise in areas such as audience research, advertising, consumer behaviour, digital marketing, project management and ethics and sustainability. A Bachelor of Commerce may also be suitable.
Browse occupations related to Market Researcher
For those in Bathurst, seeking to enhance their career prospects in the dynamic field of marketing, Market Researcher courses in Bathurst offer an invaluable opportunity. Market researchers play a crucial role in helping businesses understand consumer behaviour and market trends, making their skills essential across various industries. By enrolling in these courses, you will gain insights into data analysis, consumer psychology, and marketing strategies tailored specifically for the Bathurst demographic.
The courses available in Bathurst are designed to provide a comprehensive understanding of market research methods and practices. By participating in these programs, students will learn how to effectively gather and interpret data, enabling companies to make informed decisions. This aligns perfectly with the broader business courses offered in the region, which are aimed at enhancing practical and theoretical knowledge in various aspects of commerce.
Moreover, if you are particularly interested in marketing, the marketing courses in Bathurst further complement the skills you will acquire as a market researcher. These interconnected fields allow students to approach market challenges with a holistic mindset, enhancing their ability to contribute to organisations in a meaningful way. This synergy is especially valuable in a regional hub like Bathurst, where local businesses are eager to adopt innovative marketing strategies to reach their customers.
Enrolling in Market Researcher courses can significantly boost your employability within Bathurst and the surrounding areas. Employers are increasingly seeking candidates who have a solid understanding of market dynamics and customer needs, and these courses prepare you to meet that demand. The skills you acquire will be applicable not just in Bathurst, but also in larger cities, expanding your career opportunities across New South Wales and beyond.