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Market Researcher Courses in Sydney

A Market Researcher gathers and analyses consumer data to identify trends, providing insights and recommendations to clients through reports.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NSW
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Market Researcher in Sydney?

Get qualified to work as a Market Researcher with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

In Australia, a full time Market Researcher generally earns $1,911 per week ($99,372 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

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This industry is likely to experience a strong increase in employment numbers in coming years. There are currently 3,100 people working in this field in Australia and many of them specialise as a Market Researcher. Market Researchers may find work across all regions of Australia, particularly larger towns and cities.

Source: Australian Government Labour Market Insights

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A Bachelor of Business (Marketing) is an ideal qualification if you’re interested in a career as a Market Researcher. This course will allow you to specialise in areas such as audience research, advertising, consumer behaviour, digital marketing, project management and ethics and sustainability. A Bachelor of Commerce may also be suitable.

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Related career opportunities

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Further reading

What is the Role of a Business Analyst?

14th October 2022

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Career spotlight: Advertising and marketing professionals

2nd October 2019

All market researcher courses

Market Researcher careers

For those looking to advance their career in the data-driven world of market research, Market Researcher courses in Sydney offer essential training to develop your skills. Currently, aspiring professionals can enrol in the Bachelor of Business (Business Analytics) course provided by Western Sydney University. This advanced course caters to experienced learners with prior qualifications, equipping them with the analytical skills necessary for effective market research.

In Sydney, the market research field is growing rapidly, and numerous related job roles are emerging. Completing the appropriate Market Researcher courses in Sydney can lead you to exciting positions such as a Market Research Analyst, Marketing Analyst, or even a Marketing Coordinator. These roles not only require analytical prowess but also effective communication and strategy skills that can be honed through formal education.

By choosing to study the Bachelor of Business (Business Analytics) at Western Sydney University, you are setting yourself up for success in the competitive job market of Sydney. With potential career paths including a Campaign Manager, Digital Marketing Manager, or Marketing Manager, the skills acquired from these Market Researcher courses are invaluable. Explore the opportunities that await you by enrolling today and become a key player in shaping market strategies in Australia’s vibrant capital.