This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Marketing Strategist plans campaigns, researches market trends, and designs promotional activities to boost sales or brand awareness.
Get qualified to work as a Marketing Strategist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Marketing Strategist generally earns $1,550 per week ($80,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is expected to see strong growth in employment numbers in coming years. There are currently 51,400 people working in this field in Australia and many of them specialise as a Marketing Strategist. Marketing Strategists may find work across all regions of Australia, particularly in larger towns and cities.
Source: Australian Government Labour Market Insights
If you’re planning a career as a Marketing Strategist, consider enrolling in a Bachelor of Commerce. This course will give you the skills to work in a range of roles with subjects including finance fundamentals, economic principles, business analytics, commercial law and professional practice. You’ll be able to specialise your skills in areas such as accounting, economics, innovation, marketing, business law, human resources, leadership or banking.
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If you're looking to enhance your career in marketing, the range of Marketing Strategist courses in Queensland offers an excellent opportunity to gain the skills needed to succeed in this dynamic field. With four advanced courses available, prospective students can choose from specialised programs such as the Bachelor of Business (Marketing), the Advanced Diploma of Marketing and Communication BSB60520, the Graduate Certificate in Communication, and the Bachelor of Commerce (Marketing). These courses are designed for experienced learners seeking to elevate their qualifications and become leaders in marketing strategy.
Several reputable training providers in Queensland deliver these courses, ensuring high-quality education and industry relevance. You can pursue your studies at UniSC, known for its diverse business programs, or Spencer College, which offers the Advanced Diploma of Marketing and Communication. The University of Queensland (UQ) and the Australian Catholic University (ACU) are also key providers, offering valuable courses to equip students with essential marketing knowledge and skills.
Studying marketing strategy not only prepares students for critical roles in the marketing sector but also opens pathways to several related job roles. Graduates may find opportunities as a Social Media Manager, a Market Research Analyst, or a Campaign Manager. Other exciting career options include becoming a Content Strategist, Marketing Analyst, or a Sports Marketing Manager. Each of these roles presents unique challenges and opportunities for growth in the ever-evolving marketing landscape.
In addition to marketing-specific roles, those who complete Marketing Strategist courses in Queensland may also find themselves in positions such as a Media Relations Specialist, Product Specialist, or Public Relations Executive. These careers not only allow you to leverage your marketing knowledge but also help businesses thrive by developing robust strategies to reach their audiences effectively.
By pursuing a qualification in marketing strategy, students in Queensland can establish a strong foundation for a successful career in the marketing industry. With a variety of courses available and experienced providers such as UniSC, Spencer College, UQ, and ACU, now is an ideal time to explore the Marketing Strategist courses in Queensland and take the first step towards achieving your professional goals in this exciting field.