This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.
Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.
Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.
There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.
Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).
Source: Australian Government Labour Market Insights 2023
Browse occupations related to Media Buyer
Enhance your career in the dynamic field of media buying with the comprehensive Media Buyer courses in Albury. This vibrant city, located in the picturesque Riverina region of New South Wales, offers a range of advanced courses designed for those who already possess qualifications or experience in the marketing sector. Explore options like the Bachelor of Business (Marketing), the Bachelor of Business (Public Relations), and the Bachelor of Communication. Each of these programmes equips learners with the latest skills and knowledge to excel in media buying and related roles.
Albury boasts a thriving job market for media buyers, with various career opportunities awaiting those who complete these specialised courses. Graduates can pursue exciting positions such as Social Media Manager, Market Research Analyst, and Campaign Manager. These roles not only require a strong understanding of media buying but also a keen strategic mindset to drive successful marketing campaigns. By enrolling in courses focusing on media buying, you are taking a crucial step towards a rewarding career in this competitive industry.
Furthermore, students interested in diversifying their skill set will find that media buying courses lead to additional roles such as Content Strategist, Marketing Analyst, and Public Relations Executive. The courses available in Albury are tailored to equip learners with the essential tools needed to succeed across various marketing functions. With the right educational foundation, there's no limit to what you can achieve in the world of media buying and associated careers. Begin your journey today and unlock new opportunities in Albury!