This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.
Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.
Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.
There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.
Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).
Source: Australian Government Labour Market Insights 2023
Browse occupations related to Media Buyer
Are you looking to kickstart your career in advertising and marketing? Enrol in one of the Media Buyer courses in Ballina to gain the skills necessary for this dynamic field. Media Buyers play a crucial role in executing advertising strategies, purchasing media space, and analysing campaign performance. With the right training, you can become an essential asset to any marketing team.
In Ballina, you have access to 3 specialised Media Buyer courses designed to equip you with the knowledge and expertise needed in today’s competitive market. These courses cover essential topics such as media planning, budgeting, and audience targeting, allowing you to build a strong foundation in the field. By enrolling in these courses, you not only gain industry-specific skills but also improve your employability in the broader business environment. Explore additional Business courses to broaden your understanding of the industry.
Training providers offering Media Buyer courses in Ballina are either Registered Training Organisations (RTOs) or accredited by relevant industry bodies, ensuring that you receive high-quality education. Moreover, the courses are tailored to meet the demands of the local job market, enhancing your chances of securing a role in this exciting area. If you are interested in diving deeper into the marketing aspect, check out the marketing courses available in Ballina, which complement your Media Buyer training effectively.
Ballina is not just renowned for its stunning beaches and vibrant community but also for its growing business landscape. As companies increasingly focus on digital marketing and advertising strategies, the demand for skilled Media Buyers continues to rise. By completing a Media Buyer course in this region, you position yourself at the forefront of a thriving industry, opening doors to countless opportunities for career advancement.