This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.
Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.
Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.
There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.
Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).
Source: Australian Government Labour Market Insights 2023
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If you're looking to advance your career in advertising and marketing, the Media Buyer courses in Gympie offer a range of options that cater to experienced learners. Gympie is a vibrant town in Queensland, and these courses are tailored to equip you with the necessary skills and knowledge to thrive in this competitive field. Among the advanced offerings, you can explore the Bachelor of Business (Marketing), the Bachelor of Communication, and the Bachelor of Business (Public Relations). These qualifications not only enhance your media buying capabilities but also open doors to various roles in marketing and communication.
In addition to specialised training, the Media Buyer role connects to numerous related job opportunities in the Gympie area. If you're interested in positioning yourself for these roles, consider pathways like a Social Media Manager, a Market Research Analyst, or even a Campaign Manager. As you gain expertise through the Media Buyer courses, you'll find that skills acquired can translate well to these occupations, making you a competitive candidate in the local job market.
Beyond media buying, understanding complementary fields such as Business and Marketing is vital for a well-rounded career. The knowledge gained from these Media Buyer courses in Gympie not only refine your advertising strategies but also prepare you for diverse roles like a Content Strategist or a Marketing Analyst. Investing in your education now can lead you to exciting opportunities within the advertising landscape throughout Gympie and beyond.