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Media Buyer Courses in Launceston

Media Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NT
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Media Buyer in Launceston?

Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.

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There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.

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Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).

Source: Australian Government Labour Market Insights 2023

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Related career opportunities

Browse occupations related to Media Buyer

Further reading

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

How to become a multimedia designer

4th November 2019

Media Buyer careers

For those looking to advance their skills in the field of media buying, there are excellent Media Buyer courses in Launceston that cater to experienced learners with prior qualifications. Whether you aim to deepen your understanding of marketing strategies or enhance your public relations expertise, Launceston offers an array of advanced educational opportunities. The region's focus on industry-relevant education ensures that you can gain the critical skills needed to thrive in the competitive media landscape.

The Bachelor of Business (Marketing) provided by the University of Tasmania is specifically designed to equip students with comprehensive marketing knowledge which is essential for effective media buying. Additionally, the Bachelor of Business (Public Relations) further expands your capabilities by integrating public relations skills, vital for communicating with media channels. Both courses are excellent options for enhancing your job readiness in Launceston's dynamic job market.

Another prominent offering is the Bachelor of Communication, which explores various aspects of communication, media strategies, and content creation. Students in Launceston will benefit from practical coursework and insights into the latest trends in media and advertising, making them competitive candidates for media buyer roles upon graduation.

Moreover, pursuing business courses and marketing courses can further complement your studies in media buying, providing a well-rounded educational experience. Given the diverse skill sets required in media buying, integrating business acumen with marketing strategies can ensure success in the field. Launceston's educational landscape is rich with options tailored to foster growth for future media professionals.

With 3 notable Media Buyer courses in Launceston, aspiring students have an opportunity to take a significant step towards a rewarding career. By selecting a course that aligns with your career objectives and tapping into the resources available from reputable institutions like the University of Tasmania, you will position yourself advantageously in the vibrant media industry of Tasmania.