This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.
Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.
Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.
There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.
Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).
Source: Australian Government Labour Market Insights 2023
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Individuals looking to advance their career in the dynamic field of marketing can explore several Media Buyer courses in Queanbeyan. Located in the vibrant region of Queanbeyan, 2620 Australia, these courses cater specifically to experienced learners seeking to enhance their expertise in media buying and marketing strategies. With a focus on practical learning and professional development, students are well-prepared for a variety of roles within the media landscape.
Among the notable programs available, the Bachelor of Business (Marketing) offered by the University of Canberra (UC) stands out as an excellent choice for those aspiring to deepen their marketing knowledge. This comprehensive course combines theoretical concepts with real-world applications, giving students the tools they need to succeed in a competitive market. For those interested in communication strategies, the Bachelor of Communication and the Bachelor of Business (Public Relations) also provide valuable insights into media and public relations practices.
As graduates of these Media Buyer courses in Queanbeyan enter the job market, they might find themselves pursuing roles such as Social Media Manager, Market Research Analyst, or Campaign Manager. These positions demand a high level of creativity and analytical skills, making the knowledge gained in these courses particularly relevant. Other potential roles include Content Strategist, Marketing Analyst, and Sports Marketing Manager, showcasing the breadth of opportunities available to trained professionals in this sector.
The Media Buyer courses in Queanbeyan not only equip students with essential skills but also connect them with industry trends and networks. With a focus on equipping students with the latest tools and knowledge, these courses enhance employability in various niches of marketing. Furthermore, aspiring professionals can look into related job roles like Media Relations Specialist and Product Specialist, which further demonstrate the varied applications of a marketing education.
For individuals ready to take the next step in their careers, the Media Buyer courses in Queanbeyan provide a solid foundation for success in this fast-paced industry. With access to quality training delivered by reputable institutions such as the University of Canberra, students can gain valuable insights into the media and marketing landscape. Enrolling in these programs not only prepares learners for immediate job opportunities but also lays the groundwork for future progression in roles like Public Relations Executive, expanding their professional horizons significantly.