This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.
Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.
Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.
There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.
The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.
Source: Australian Government Labour Market Insights 2023
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Discover the diverse range of Media Planner courses in Central Coast tailored for experienced learners. Whether you seek to enhance your marketing expertise or seek new career opportunities, these courses are designed to equip you with the skills necessary for a successful career in the media planning sector. With three exceptional options available, including the Bachelor of Business (Marketing), Bachelor of Arts (Advertising), and Bachelor of Arts (Marketing), students can prepare themselves to thrive in this dynamic industry.
These courses are offered by reputable training providers such as Western Sydney University and The University of Notre Dame Australia, both recognised for their commitment to delivering quality education. Located in the scenic Central Coast region, these institutions offer an exceptional learning environment for aspiring Media Planners and ensure that students gain relevant knowledge and hands-on experience.
Upon completing a Media Planner course, graduates can explore various job opportunities that align with their training. Potential roles include Social Media Manager, Campaign Manager, Market Research Analyst, and Digital Marketing Manager. For those interested in further career paths, positions such as Marketing Coordinator, Public Relations Executive, and Content Strategist are also attractive avenues to consider. These job roles reflect the diverse possibilities within the marketing sector, making it an exciting time to invest in your career.
The Central Coast area provides a wealth of networking opportunities, allowing students and professionals to connect with industry leaders and peers. Engaging in local events and workshops can significantly enhance your learning experience while providing valuable insights into the latest trends and strategies in media planning and marketing. This supportive community fosters collaboration and growth among aspiring marketing professionals.
In summary, the available Media Planner courses in Central Coast present an excellent opportunity for those looking to elevate their careers in marketing. The combination of esteemed training providers, diverse job roles, and a vibrant local community ensures that you are well-prepared for a successful future in this competitive field. Take the first step today by enrolling in one of the courses listed and unlock your potential as a Media Planner!