This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.
Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.
Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.
There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.
The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.
Source: Australian Government Labour Market Insights 2023
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If you're looking to advance your career in media planning, you'll find a variety of options in Dubbo with our selection of Media Planner courses in Dubbo. Whether you're an aspiring media planner or have prior experience in the field, the courses available here provide valuable opportunities to enhance your skills and knowledge. With a focus on marketing strategies and campaign management, these courses are designed to meet the needs of both novice and experienced learners alike.
In Dubbo, the standout offering is the Bachelor of Business (Marketing). This course is highly regarded and provides a solid foundation in key marketing principles, essential for any media planner. Delivered by recognised training providers, the Bachelor of Business will equip you with the skills needed to excel in the fast-paced world of media and advertising.
Dubbo is a vibrant regional city in New South Wales, and the local job market is increasingly seeking professionals with expertise in media planning. Taking Media Planner courses in Dubbo not only prepares you for employment opportunities but also enables you to network with industry experts and fellow learners. This localised approach creates a community of aspiring professionals keen to make their mark in the media landscape.
By enrolling in a Media Planner course, you will learn about the intricacies of media buying, audience analysis, and campaign evaluation. This practical knowledge is essential for crafting effective media strategies that resonate with target audiences. Courses in Dubbo allow you to study in a familiar environment while gaining qualifications that are recognised industry-wide.