This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Public Relations Officer manages public perception by promoting positive brand attitudes, organising events, and addressing issues.
Get qualified to work as a Public Relations Officer with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Public Relations Officer generally earns $1,480 per week ($76,960 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this field has decreased in recent years. There are currently 20,500 people employed as a Public Relations Officer in Australia and this number is expected to grow strongly over the next five years. Public Relations Officers may find work across all regions of Australia.
Source: Australian Government Labour Market Insights
If a career as a Public Relations Officer interests you, consider enrolling in a Diploma of Marketing and Communication. This course covers a range of topics including developing marketing and social media engagement plans. A Certificate IV in Marketing and Communication may also be appropriate.
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If you're looking to kickstart your career in the dynamic field of public relations, consider enrolling in one of the dedicated Public Relations Officer courses in Mackay. These courses are designed to equip you with the essential skills and knowledge needed to effectively manage communication between organisations and their stakeholders. With a focus on practical application and real-world scenarios, students can expect to develop competencies in writing press releases, crafting communication strategies, and building strong media relationships—all key aspects of the public relations profession.
Mackay, situated in Queensland, boasts a vibrant community where effective communication is crucial for business success. Completing Public Relations Officer courses in Mackay not only enhances your career prospects but also provides valuable insights into local market trends and consumer behaviour. Furthermore, the relevance of this profession extends into various fields of study, including Business courses and Marketing, making it a versatile choice for anyone interested in a career that blends creativity with strategy.