This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Marketing Officer plans and executes campaigns to promote products or brands, focusing on media, social media, advertising, and research.
Get qualified to work as a Marketing Officer with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Marketing Officer generally earns $1,530 per week ($79,560 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people employed in this field is expected to grow strongly in coming years. There are currently 51,400 people working in this industry in Australia and many of them specialise as a Marketing Officer. Marketing Officers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re interested in a career as a Marketing Officer, consider enrolling in a Certificate IV in Marketing and Communication. This course covers a range of topics including coordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting ideas and research and developing social media strategies.
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If you're looking to kickstart a career as a Marketing Officer, consider exploring the exciting range of Marketing Officer courses in Blue Mountains. With two distinct course offerings, learners at all levels can find the right fit for their needs. For those beginning their journey without prior experience, the popular Make Presentations BSBCMM411 course introduces essential skills in communicating effectively in a professional setting. Conversely, experienced learners may opt for the comprehensive Diploma of Business (Entrepreneurship) BSB50120, which builds on existing knowledge and prepares students for more advanced marketing responsibilities.
The Blue Mountains region provides an ideal backdrop for those pursuing a career in marketing. With its vibrant local economy, businesses continually seek skilled marketing professionals. By completing a Marketing Officer course, you'll not only acquire valuable skills but also unlock a multitude of job opportunities. As a Marketing Officer, you could also explore related roles such as Social Media Manager, Campaign Manager, or even a Marketing Manager. The scope for career progression is expansive, especially in this picturesque region.
In addition to foundational knowledge and advanced skills, exploring the broader marketing landscape can aid your career trajectory. Many graduates from these Marketing Officer courses in Blue Mountains go on to thrive in various sectors, including roles as Content Strategists or Marketing Analysts. The potential to specialise as a Brand Manager or even a Chief Marketing Officer (CMO) is ever-present. With structured training and the beautiful Blue Mountains as your backdrop, your marketing aspirations are closer than ever to becoming a reality.