This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Marketing Officer plans and executes campaigns to promote products or brands, focusing on media, social media, advertising, and research.
Get qualified to work as a Marketing Officer with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Marketing Officer generally earns $1,530 per week ($79,560 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people employed in this field is expected to grow strongly in coming years. There are currently 51,400 people working in this industry in Australia and many of them specialise as a Marketing Officer. Marketing Officers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re interested in a career as a Marketing Officer, consider enrolling in a Certificate IV in Marketing and Communication. This course covers a range of topics including coordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting ideas and research and developing social media strategies.
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If you’re looking to build a career in marketing, enrolling in the Marketing Officer courses in Queensland is a brilliant step forward. With many Registered Training Organisations (RTOs) and industry-recognised providers offering a variety of programmes, you'll gain essential skills and knowledge needed to excel in this dynamic field. Not only will you learn about effective marketing strategies, but also develop competencies in analysing consumer behaviour and creating impactful marketing campaigns.
As you progress through your Marketing Officer courses in Queensland, you may discover related job roles that pique your interest. For instance, a career as a Social Media Manager allows you to harness the power of social platforms, while a role as a Market Research Analyst will enable you to delve into market data and consumer insights. Other exciting options include becoming a Campaign Manager or a Content Strategist, both of which are crucial in driving successful marketing initiatives in Queensland.
Completing your education in a vibrant city like Brisbane, or anywhere across Queensland, enhances your prospects significantly. With diverse opportunities available, you can also explore roles such as a Marketing Analyst, Sports Marketing Manager, or even a Media Relations Specialist. Every pathway you choose presents its own challenges and rewards, so dive into the business and marketing courses available in the region, and take the first step towards a fulfilling career as a Marketing Officer or any of these related roles!