This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Manager oversees online marketing strategies, develops content for various platforms, and monitors customer engagement, requiring strong leadership and creative skills.
Get qualified to work as a Digital Marketing Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Manager generally earns $2,300 per week ($119,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This is a developing industry and has seen a big increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Digital Marketing Manager. Digital Marketing Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal course if you’re planning a career as a Digital Marketing Manager. This qualification explores ways to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. You’ll also cover content strategy, search engine optimisation and social media.
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If you are looking to advance your career as a Digital Marketing Manager, you can explore a variety of Digital Marketing Manager courses in Lismore. This picturesque region in New South Wales, known for its vibrant community and scenic beauty, offers a rich array of options for experienced learners seeking to enhance their skills and qualifications. Whether you are already in the field or looking to transition into digital marketing, the available courses will provide you with the tools and knowledge necessary to succeed.
Among the most sought-after programs are the Master of Digital Marketing and the Advanced Diploma of Marketing and Communication BSB60520. These advanced courses are designed for those who have prior experience or qualifications in marketing and aim to propel their careers forward in this dynamic field. By enrolling in these courses, you will stay ahead of the trends in digital marketing and develop the strategic thinking needed in today’s fast-paced environment.
Another excellent option is the Graduate Certificate in Marketing, which focuses on honing your marketing strategies while integrating innovative digital solutions. Lismore, with its close-knit community and access to diverse businesses, provides an excellent backdrop for applying what you learn in real-world scenarios, enabling you to build a robust professional network.
The field of Digital Marketing Manager encompasses several areas of study, linking to resourceful business courses, in-depth marketing courses, and tailored digital marketing courses. These connections allow learners to broaden their knowledge and ensure a well-rounded approach to career advancement, aligning your expertise with industry requirements and expectations.