This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Manager oversees online marketing strategies, develops content for various platforms, and monitors customer engagement, requiring strong leadership and creative skills.
Get qualified to work as a Digital Marketing Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Manager generally earns $2,300 per week ($119,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This is a developing industry and has seen a big increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Digital Marketing Manager. Digital Marketing Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal course if you’re planning a career as a Digital Marketing Manager. This qualification explores ways to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. You’ll also cover content strategy, search engine optimisation and social media.
Browse occupations related to Digital Marketing Manager
If you are looking to elevate your career in the vibrant field of digital marketing, exploring Digital Marketing Manager courses in Toowoomba could be your next step. With local training providers offering advanced courses tailored for experienced learners, you can gain valuable skills to excel in this fast-paced industry. Among the courses available, the Master of Digital Marketing stands out as a comprehensive programme designed to equip you with cutting-edge strategies and insights into digital marketing trends.
Another excellent option in the area is the Advanced Diploma of Marketing and Communication BSB60520. This course focuses on the essential tools needed for effective marketing communications and strategic planning. Furthermore, the Graduate Certificate in Marketing offers a robust foundation in marketing principles, making it ideal for those aiming to climb the career ladder in Toowoomba’s dynamic job market.
Completing a course in this field can open doors to various related job roles that are equally rewarding. Graduates often pursue positions such as SEO Specialist, SEM Specialist, or Email Marketing Specialist. Each of these roles plays a pivotal part in the success of marketing campaigns. In Toowoomba, where businesses are increasingly leaning towards digital solutions, the demand for skilled professionals has never been higher.
For those eager to specialise further, consider pursuing roles such as Digital Marketing Specialist or Market Research Analyst. These positions require a keen understanding of data analytics and consumer behaviour, both of which are enhanced through structured learning in local courses. Additionally, opportunities as a Social Media Manager or Campaign Manager are also within reach, allowing you to apply your creativity and strategic thinking in exciting new ways.
Whether you are looking to hone your skills or transition into a new career, the array of Digital Marketing Manager courses in Toowoomba provides a supportive environment for personal and professional growth. Explore your options today and take the first step towards a fulfilling career in digital marketing. With the right training, you can ensure your place in this thriving industry and make a meaningful impact in the business landscape of Toowoomba.