This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Assistant produces online marketing materials, creates content, monitors social media, and updates websites, requiring strong organisational and communication skills.
Get qualified to work as a Digital Marketing Assistant with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Assistant generally earns $1,500 per week ($78,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This is a growing industry and has seen strong employment growth over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Digital Marketing Assistant. Digital Marketing Assistants may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
A Diploma of Social Media Marketing is an ideal qualification if you’re planning a career as a Digital Marketing Assistant. This course covers email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You might also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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If you are aspiring to start a career in digital marketing, consider enrolling in one of the many Digital Marketing Assistant courses in Victoria. There are five courses available tailored to various skill levels, including both beginner and advanced options. For those new to the field, beginner courses such as the Marketing and Communication Foundations Skill Set BSBSS00107 and Digital Marketing: Foundations provide a solid grounding in key concepts and strategies. Experienced learners can enhance their capabilities with advanced courses like the Certificate IV in Marketing and Communication BSB40820 and the Diploma of Social Media Marketing 10904NAT.
Victoria boasts several prestigious training providers dedicated to delivering high-quality education in digital marketing. Institutes like Barkly International College and Swinburne University of Technology offer professional courses designed to equip you with the skills needed for various job roles in the industry. After completing a Diploma of Business (Social Media Marketing) BSB50120, for example, you may find yourself well-prepared for roles such as Digital Marketing Specialist or Social Media Manager.
By pursuing one of the Digital Marketing Assistant courses in Victoria, you open doors to a wide array of career opportunities. These include crucial positions such as Marketing Analyst, Content Strategist, and Advertising Manager. The vibrant digital marketing sector in Victoria is ripe for those who are trained and passionate about helping brands grow in a competitive landscape. Take a step towards your future today and explore the options available to you!