This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Digital Marketing Manager oversees online marketing strategies, develops content for various platforms, and monitors customer engagement, requiring strong leadership and creative skills.
Get qualified to work as a Digital Marketing Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Digital Marketing Manager generally earns $2,300 per week ($119,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This is a developing industry and has seen a big increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Digital Marketing Manager. Digital Marketing Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal course if you’re planning a career as a Digital Marketing Manager. This qualification explores ways to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. You’ll also cover content strategy, search engine optimisation and social media.
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If you're looking to advance your career in the vibrant field of digital marketing, exploring Digital Marketing Manager courses in New South Wales is an excellent starting point. With three comprehensive courses available, aspiring professionals can gain the necessary skills and knowledge to excel in this dynamic industry. These courses are designed to cover various aspects of digital marketing, equipping students with modern techniques that reflect current market trends.
In New South Wales, training providers such as Sydney Global College offer the Advanced Diploma of Marketing and Communication, a course that focuses on strategic marketing skills and effective communication. Additionally, the University of Technology Sydney (UTS) provides a Graduate Certificate in Marketing, ideal for those looking to deepen their understanding of marketing principles in a digital landscape. These institutions are recognised for their commitment to quality education, enhancing your qualifications in the competitive digital marketing field.
The role of a Digital Marketing Manager intersects with various fields of study, making it essential for professionals to consider their learning path. You can explore related business courses, delve into specific digital marketing topics, or expand your expertise with marketing courses tailored for the New South Wales area. This diverse educational landscape allows you to customise your training based on your career goals and interests.