All careers

Media Buyer Courses in Victoria

Media Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

      Explore all careers
  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NT
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Media Buyer in Victoria?

Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.

Author Image Courses.com.au Team

There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.

Author Image Courses.com.au Team

Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).

Source: Australian Government Labour Market Insights 2023

Author Image Courses.com.au Team

Related career opportunities

Browse occupations related to Media Buyer

Further reading

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

How to become a multimedia designer

4th November 2019

Media Buyer careers

If you're looking to advance your career in the advertising industry, exploring Media Buyer courses in Victoria is an excellent option. With a dynamic market that continues to evolve, obtaining formal qualifications in this field can set you apart from the competition. Available programmes such as the Bachelor of Business (Marketing), Bachelor of Communication, and Bachelor of Business (Public Relations) are specifically designed for experienced learners wishing to enhance their skillset in media buying.

In Victoria, top training providers such as Federation University and Deakin University offer comprehensive courses that help aspiring media buyers develop effective strategies for executing advertising campaigns across various platforms. These programmes not only provide in-depth knowledge but also include practical training that equips students with the tools needed to thrive in a fast-paced marketing environment.

Completing a media buyer qualification allows you to branch into various related job roles in the marketing sector. Career opportunities include positions such as a Social Media Manager, Market Research Analyst, and Campaign Manager. Such roles often overlap with media buying and require similar skill sets, ensuring that you remain versatile and ready to adapt to the needs of the industry.

Victoria's vibrant economy and diverse media landscape offer numerous avenues for qualified media buyers. With a strengthened portfolio established through Media Buyer courses in Victoria, you can effectively explore adjacent careers like Content Strategist, Marketing Analyst, and Public Relations Executive. The strategic knowledge and skills gained from these courses will empower you to excel in the competitive field of media buying and beyond.