This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.
Get qualified to work as a Social Media Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Social Media Manager generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has seen a strong increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Manager. Social Media Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as a Social Media Manager, you could enrol in a Diploma of Social Media Marketing. This course explores topics such as email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You could also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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If you're looking to kickstart your career in digital communications, consider exploring the various Social Media Manager courses in Bundaberg. With a diverse selection available, you can choose from beginner courses like Social Media Marketing: Elevate and Digital Marketing: Elevate, perfect for those without any prior experience. Alternatively, experienced learners can enrol in advanced courses such as the Diploma of Social Media Marketing 10904NAT or a Bachelor of Digital Media. These options equip you with the skills needed to excel in the competitive field of social media management.
In Bundaberg, several respected training providers offer these courses, including CQU, who delivers the esteemed Bachelor of Digital Media. This educational backdrop not only enhances your knowledge but also provides networking opportunities to launch your career as a Social Media Manager. Upon completion of your training, you might be interested in pursuing various business, digital marketing, or social media marketing roles right in your home city.
Upon gaining the necessary qualifications, a myriad of job opportunities will be available to you. For example, you may consider becoming an Email Marketing Specialist, a Digital Marketing Specialist, or even a Content Strategist. If your ambition stretches further, you might aim for senior roles like Marketing Manager or Chief Marketing Officer (CMO). The possibilities are abundant for those who invest in their education and seize the opportunities that come their way.
Bundaberg is not only a beautiful place to live but also an exciting hub for those interested in social media and marketing. By enrolling in one of the available Social Media Manager courses in Bundaberg, you're taking a crucial step in paving your path towards success in an ever-evolving industry. Whether you choose beginner or advanced options, rest assured you're on your way to acquiring the skills needed for a rewarding career in this vibrant field. Start your journey today and discover the impactful career of a Social Media Manager!