This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.
Get qualified to work as a Social Media Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Social Media Manager generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has seen a strong increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Manager. Social Media Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as a Social Media Manager, you could enrol in a Diploma of Social Media Marketing. This course explores topics such as email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You could also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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If you're looking to build a rewarding career in the digital landscape, the Social Media Manager courses in Geelong offer a fantastic starting point. With a range of options available, including beginner courses like Social Media Marketing: Elevate and Digital Marketing: Elevate, you can gain essential skills even if you have no prior experience. For those already in the industry, advanced options such as the Diploma of Social Media Marketing 10904NAT and the Diploma of Marketing and Communication BSB50620 will enhance your expertise and career prospects.
Geelong is home to several reputable training providers like Deakin University and The University of Melbourne, both of which deliver high-quality education in social media management and marketing. These institutions not only provide comprehensive courses but also connect you with the vibrant local industry, helping you establish valuable networks. As you complete your studies, consider exploring related job roles such as Digital Marketing Manager and Social Media Coordinator to further broaden your career path.
With a total of 15 comprehensive Social Media Manager courses available in Geelong, the opportunities for personal and professional growth are boundless. The local job market is thriving, featuring a variety of roles including Content Creator, SEO Specialist, and Social Media Strategist. The right course can help you gain invaluable skills and knowledge that will set you apart in this competitive field. Explore the exciting possibilities that await you in Geelong's digital marketing arena by engaging in one of the Social Media Manager courses in Geelong.