This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.
Get qualified to work as a Social Media Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Social Media Manager generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has seen a strong increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Manager. Social Media Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as a Social Media Manager, you could enrol in a Diploma of Social Media Marketing. This course explores topics such as email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You could also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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If you're looking to break into the exciting world of digital marketing, exploring Social Media Manager courses in Tasmania is a fantastic starting point. With a diverse range of options available, including beginner courses such as Social Media Marketing: Elevate and Digital Marketing: Elevate, you'll gain the foundational knowledge you need to thrive in this vibrant industry.
For those with prior experience or qualifications, there are 8 advanced Social Media Manager courses in Tasmania that can help elevate your career. Courses like the Diploma of Social Media Marketing 10904NAT and the Bachelor of Digital Media provide in-depth knowledge, positioning you to take on more strategic roles in the marketing landscape.
Upon completing these courses, you may also want to consider various career paths linked to the social media field. Job roles such as Digital Marketing Specialist, Campaign Manager, and Content Strategist are just a few exciting options available to graduates. The skills you acquire in a Social Media Manager course can lead to fulfilling careers across various sectors in Tasmania.
In addition to digital marketing roles, this education links closely to critical subjects like Digital Marketing and Social Media Marketing. Enrolling in Social Media Manager courses in Tasmania not only enhances your skills but also broadens your understanding of how these elements interplay in driving successful marketing strategies.
By pursuing Social Media Manager courses in Tasmania, you are positioning yourself for a future that's both promising and dynamic. With a clear pathway toward a variety of roles like Digital Marketing Manager and Marketing Manager, the skills acquired will prove invaluable as you navigate the ever-evolving landscape of digital marketing in Tasmania and beyond. Be sure to explore the numerous opportunities that await you!