Social Media Strategist

A Social Media Strategist develops and implements effective social media strategies to enhance a brand's online presence and engagement. This role involves conducting market research, analysing performance metrics, and identifying target audiences to craft tailored content across various platforms.

The strategist collaborates with other marketing teams to ensure brand consistency, monitors social media trends, and adapts strategies accordingly while managing advertising budgets and campaigns. Additionally, they may oversee social media coordinators and provide insights to improve overall digital marketing efforts.

Future demand High
Average yearly income $93,600
Skill level Advanced

How do I become a social media strategist?

All skill levels Beginner Experienced
BSB50420

Diploma of Leadership and Management

Blended, On Campus, Online, Traineeship
12 - 24 months
$0 - $8,300
  • There are no mandated entry requirements.
Additional requirements may apply.
Site Manager Athletic Director Food Service Supervisor
Program Evaluator Vendor Manager Media Relations Specialist Nurse Manager Talent Acquisition Manager Quality Control Manager Sports Marketing Manager Category Manager Contract Specialist Wellbeing Coordinator Social Work Supervisor Clinical Supervisor Early Childhood Center Manager Superintendent Performance Coach Continuous Improvement Manager Police Sergeant Sheriff Aviation Consultant Religious Education Coordinator Advertising Account Manager IT Operations Manager Education Coordinator Economics Consultant Leadership Coach Acquisition Manager Executive Manager Finance Director Research and Development Manager Employee Relations Manager Company Director Business Relationship Manager Hospitality Manager People and Culture Manager Promotions Manager Senior Project Manager Chief Project Officer Policy Writer Wellness Coordinator Risk Consultant Development Manager Theatre Manager Political Consultant Community Engagement Coordinator Operations Analyst Health Manager Business Process Analyst Project Director Hospital Administrator Clinical Manager Pharmacy Manager Strategy Manager Organisational Development Consultant International Business Strategist Service Delivery Manager Capability Manager Program Leader Customer Relationship Manager Public Administrator Training and Development Manager Technical Manager Commercial Manager Nutrition Scientist Global Account Manager Executive Director Mining Manager Primary Health Organisation Manager Health Administrator Healthcare Manager Strategic Advisor IT Specialist Photogrammetrist Nutrition Advisor Palaeontologist Transport Manager Geochemist Editorial Writer Creative Writer Climate Scientist Meteorologist Partnerships Manager Resource Economist Agricultural Economist Neurologist Location Manager Arts Programmer Recruitment Manager Strategy Consultant Human Rights Advocate Engagement Manager International Project Manager Film Producer Records Manager Museum Director Financial Regulator Policy Researcher Chief Operating Officer (COO) Crime Prevention Officer Social Justice Advocate Investigator Court Administrator Cluster Manager International Development Worker Policy Specialist Lobbyist Business Leader Diversity Consultant Travel Operator Cost Controller Technical Lead Technical Consultant Program Coordinator Relationship Manager Agile Business Analyst Technical Business Analyst Commercial Analyst Claims Specialist Solutions Architect Scrum Master Performance Manager Workshop Supervisor Retention Specialist Sales Engineer Business Specialist Retail Executive Procurement Manager Business Services Manager Business Development Executive Operations Specialist Workforce Analyst Grants Officer Facilities Coordinator Category Specialist Procurement Consultant Innovation Strategist Operations Officer Customer Service Manager Library Assistant Assistant Broker Financial Assistant Fraud Analyst Forensic Accountant Customer Experience Manager Financial Controller Accounting Manager Resilience Officer Head of Procurement Radio Producer Head of Digital Strategy Transformation Clinical Coder Bakery Manager HVAC Technician Council Member Reservations Manager Local Government Customer Service Assistant Tour Operations Manager Exhibition Manager Sales Analyst High Performance Coach Event Director Fitness Centre Manager Gym Manager Librarian Museum Assistant Senior Merchandiser Workplace Inspector Rail Safety Manager Crematorium Technician Athlete Community Coach Renewable Energy Tradesperson Funeral Director Funeral Assistant Electrical Fitter Electrical Linesman Rail Traction Linesman Cable Jointer Substation Technician Driller Offsider Geological Technician Watchkeeper Deck Officer Timber Dispatch Coordinator Head of Cyber Security Concreter Parts Manager Steel Fixer Executive Housekeeper Surveyor Assistant Plant Manager Fleet Manager Duty Manager (Police Force) Drilling Supervisor Grip Gaffer Driller Facilities Manager Airport Operations Manager Service Manager Helicopter Pilot Flying Instructor Technical Project Manager Abattoir Supervisor Senior Rates Officer Senior Compliance Officer Dog Trainer Catchment Officer Reporting Analyst Chief Technology Officer (CTO) Environmental Health Officer Cabin Crew Supervisor Professional Dancer Water Treatment Supervisor Dam Operations Manager Irrigation Water Supervisor Water Networks Supervisor Trade Waste Officer Real Estate Agency Manager Aquaculture Manager Bank Manager Social Media Strategist Cellar Door Manager Vineyard Manager Planning Officer Winemaker Sustainable Farmer Strata Manager Event Planner Regional Coordinator Conservation Manager Venue Manager Travel Agency Manager Student Experience Officer Innovation Manager Logistician Chief Innovation Officer Customer Success Manager National Security Adviser Intelligence Officer Innovation Coordinator Landfill Supervisor RTO Compliance Officer Investigation Manager Life Coach Sports Facility Manager Senior Risk Manager Park Manager Customer Service Officer Information Officer Creative Entrepreneur ICT Project Manager Digital Project Manager Corporate Services Manager Account Manager Product Specialist Data Miner Governance Coordinator General Manager Area Manager Service Director Team Administrator Presales Consultant Regional Manager Assistant Manager Project Coordinator Office Manager Team Leader Supervisor
+ 267 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Site Manager Athletic Director Food Service Supervisor Program Evaluator Vendor Manager Media Relations Specialist Nurse Manager Talent Acquisition Manager Quality Control Manager Sports Marketing Manager Category Manager Contract Specialist Wellbeing Coordinator Social Work Supervisor Clinical Supervisor Early Childhood Center Manager Superintendent Performance Coach Continuous Improvement Manager Police Sergeant Sheriff Aviation Consultant Religious Education Coordinator Advertising Account Manager IT Operations Manager Education Coordinator Economics Consultant Leadership Coach Acquisition Manager Executive Manager Finance Director Research and Development Manager Employee Relations Manager Company Director Business Relationship Manager Hospitality Manager People and Culture Manager Promotions Manager Senior Project Manager Chief Project Officer Policy Writer Wellness Coordinator Risk Consultant Development Manager Theatre Manager Political Consultant Community Engagement Coordinator Operations Analyst Health Manager Business Process Analyst Project Director Hospital Administrator Clinical Manager Pharmacy Manager Strategy Manager Organisational Development Consultant International Business Strategist Service Delivery Manager Capability Manager Program Leader Customer Relationship Manager Public Administrator Training and Development Manager Technical Manager Commercial Manager Nutrition Scientist Global Account Manager Executive Director Mining Manager Primary Health Organisation Manager Health Administrator Healthcare Manager Strategic Advisor IT Specialist Photogrammetrist Nutrition Advisor Palaeontologist Transport Manager Geochemist Editorial Writer Creative Writer Climate Scientist Meteorologist Partnerships Manager Resource Economist Agricultural Economist Neurologist Location Manager Arts Programmer Recruitment Manager Strategy Consultant Human Rights Advocate Engagement Manager International Project Manager Film Producer Records Manager Museum Director Financial Regulator Policy Researcher Chief Operating Officer (COO) Crime Prevention Officer Social Justice Advocate Investigator Court Administrator Cluster Manager International Development Worker Policy Specialist Lobbyist Business Leader Diversity Consultant Travel Operator Cost Controller Technical Lead Technical Consultant Program Coordinator Relationship Manager Agile Business Analyst Technical Business Analyst Commercial Analyst Claims Specialist Solutions Architect Scrum Master Performance Manager Workshop Supervisor Retention Specialist Sales Engineer Business Specialist Retail Executive Procurement Manager Business Services Manager Business Development Executive Operations Specialist Workforce Analyst Grants Officer Facilities Coordinator Category Specialist Procurement Consultant Innovation Strategist Operations Officer Customer Service Manager Library Assistant Assistant Broker Financial Assistant Fraud Analyst Forensic Accountant Customer Experience Manager Financial Controller Accounting Manager Resilience Officer Head of Procurement Radio Producer Head of Digital Strategy Transformation Clinical Coder Bakery Manager HVAC Technician Council Member Reservations Manager Local Government Customer Service Assistant Tour Operations Manager Exhibition Manager Sales Analyst High Performance Coach Event Director Fitness Centre Manager Gym Manager Librarian Museum Assistant Senior Merchandiser Workplace Inspector Rail Safety Manager Crematorium Technician Athlete Community Coach Renewable Energy Tradesperson Funeral Director Funeral Assistant Electrical Fitter Electrical Linesman Rail Traction Linesman Cable Jointer Substation Technician Driller Offsider Geological Technician Watchkeeper Deck Officer Timber Dispatch Coordinator Head of Cyber Security Concreter Parts Manager Steel Fixer Executive Housekeeper Surveyor Assistant Plant Manager Fleet Manager Duty Manager (Police Force) Drilling Supervisor Grip Gaffer Driller Facilities Manager Airport Operations Manager Service Manager Helicopter Pilot Flying Instructor Technical Project Manager Abattoir Supervisor Senior Rates Officer Senior Compliance Officer Dog Trainer Catchment Officer Reporting Analyst Chief Technology Officer (CTO) Environmental Health Officer Cabin Crew Supervisor Professional Dancer Water Treatment Supervisor Dam Operations Manager Irrigation Water Supervisor Water Networks Supervisor Trade Waste Officer Real Estate Agency Manager Aquaculture Manager Bank Manager Social Media Strategist Cellar Door Manager Vineyard Manager Planning Officer Winemaker Sustainable Farmer Strata Manager Event Planner Regional Coordinator Conservation Manager Venue Manager Travel Agency Manager Student Experience Officer Innovation Manager Logistician Chief Innovation Officer Customer Success Manager National Security Adviser Intelligence Officer Innovation Coordinator Landfill Supervisor RTO Compliance Officer Investigation Manager Life Coach Sports Facility Manager Senior Risk Manager Park Manager Customer Service Officer Information Officer Creative Entrepreneur ICT Project Manager Digital Project Manager Corporate Services Manager Account Manager Product Specialist Data Miner Governance Coordinator General Manager Area Manager Service Director Team Administrator Presales Consultant Regional Manager Assistant Manager Project Coordinator Office Manager Team Leader Supervisor + 267 more
BSB50120

Diploma of Business

Blended, Online
12 months
$1,499 - $6,422
  • There are no mandated entry requirements.
Additional requirements may apply.
Office Manager Small Business Owner Project Coordinator
Governance Coordinator Scheduler Business Support Officer Regional Manager Project Officer Fitness Studio Manager Creative Entrepreneur Digital Business Strategist Data Miner Product Specialist Corporate Services Manager Account Manager Park Manager Buyer Information Officer Customer Service Officer Brand Ambassador Life Coach Community Engagement Officer Sports Facility Manager Landfill Supervisor Investigation Manager RTO Compliance Officer National Security Adviser Enrolment and Admissions Officer Innovation Coordinator Intelligence Officer Customer Success Manager Chief Innovation Officer ICT Sales Assistant Data Analytics Consultant Logistician Innovation Manager Data Consultant IT Auditor Event Planner Purchasing Officer Quality Assurance Engineer Strata Manager Planning Officer Student Experience Officer Travel Agency Manager Regional Coordinator Real Estate Agency Manager Bank Manager Aquaculture Manager Sustainable Farmer Customs and Border Protection Officer Winemaker Vineyard Manager Social Media Strategist Resilience Officer Head of Procurement Head of Digital Strategy Transformation Radio Producer Operational Risk Manager Accounting Manager Financial Controller Forensic Accountant Innovation Strategist New Home Sales Consultant Customer Service Manager Fraud Analyst Financial Assistant Assistant Broker Library Assistant Museum Assistant Librarian Gym Manager Fitness Centre Manager High Performance Coach Conference Manager Event Director Sales Analyst Exhibition Manager Tour Operations Manager Local Government Administration Officer Reservations Manager HVAC Technician Bakery Manager Clinical Coder Fashion Photographer Portrait Photographer Grip Gaffer Screenplay Writer Driller Concreter Drilling Supervisor Duty Manager (Police Force) Apiarist Head of Cyber Security Senior Rates Officer Senior Compliance Officer Trade Waste Officer Buyer’s Agent Customs Broker Reporting Analyst Property Consultant Property Developer Salesforce Administrator Business Specialist IT Recruitment Consultant Marketing Director Sales Engineer Business Development Executive Enterprise Architect Business Services Manager Procurement Manager Retail Executive Category Specialist Procurement Consultant Product Marketing Manager Workforce Analyst Facilities Coordinator Grants Officer Retention Specialist Settlements Officer Workshop Supervisor Performance Manager Leasing Manager Leasing Officer Claims Specialist Market Researcher Internal Auditor Law Clerk Agile Business Analyst Fundraising Coordinator Commercial Analyst Technical Business Analyst Relationship Manager Program Coordinator Cost Controller Travel Operator Cluster Manager Business Leader Diversity Consultant Lobbyist Policy Specialist Communications Officer Media Analyst Communications Strategist Court Administrator Investigator Museum Director Records Manager Digital Media Specialist Financial Regulator Gallery Manager Policy Researcher Public Service Officer Student Recruitment Officer Community Relations Manager Engagement Manager Technology Consultant Geographer International Project Manager Program Analyst Film Producer Location Manager Resource Economist Agricultural Economist Partnerships Manager Freelance Editor Meteorologist Strategic Advisor Transport Manager Geochemist Palaeontologist Photogrammetrist Inventory Manager Supply Planner Business Development Consultant Nutrition Advisor Nutrition Scientist Executive Director Global Account Manager Customer Relationship Manager Senior Financial Analyst Marketing Executive Capability Manager Training and Development Manager International Business Strategist Service Delivery Manager Organisational Development Consultant Marketing Communications Manager Supply Chain Analyst Logistics Planner Strategy Manager Inventory Planner Tender Writer Supply and Distribution Manager HR Business Partner Change Management Consultant Risk Advisor Senior Business Analyst Business Process Analyst Risk Consultant Marketing Analyst Master Data Analyst Innovation Consultant Research and Development Manager Credit Risk Analyst Finance Director Acquisition Manager Executive Manager Leadership Coach Advertising Account Manager Investment Banking Analyst Analytics Manager Chief Project Officer Promotions Manager Wealth Manager Retirement Planner People and Culture Manager International Banker
+ 216 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Office Manager Small Business Owner Project Coordinator Governance Coordinator Scheduler Business Support Officer Regional Manager Project Officer Fitness Studio Manager Creative Entrepreneur Digital Business Strategist Data Miner Product Specialist Corporate Services Manager Account Manager Park Manager Buyer Information Officer Customer Service Officer Brand Ambassador Life Coach Community Engagement Officer Sports Facility Manager Landfill Supervisor Investigation Manager RTO Compliance Officer National Security Adviser Enrolment and Admissions Officer Innovation Coordinator Intelligence Officer Customer Success Manager Chief Innovation Officer ICT Sales Assistant Data Analytics Consultant Logistician Innovation Manager Data Consultant IT Auditor Event Planner Purchasing Officer Quality Assurance Engineer Strata Manager Planning Officer Student Experience Officer Travel Agency Manager Regional Coordinator Real Estate Agency Manager Bank Manager Aquaculture Manager Sustainable Farmer Customs and Border Protection Officer Winemaker Vineyard Manager Social Media Strategist Resilience Officer Head of Procurement Head of Digital Strategy Transformation Radio Producer Operational Risk Manager Accounting Manager Financial Controller Forensic Accountant Innovation Strategist New Home Sales Consultant Customer Service Manager Fraud Analyst Financial Assistant Assistant Broker Library Assistant Museum Assistant Librarian Gym Manager Fitness Centre Manager High Performance Coach Conference Manager Event Director Sales Analyst Exhibition Manager Tour Operations Manager Local Government Administration Officer Reservations Manager HVAC Technician Bakery Manager Clinical Coder Fashion Photographer Portrait Photographer Grip Gaffer Screenplay Writer Driller Concreter Drilling Supervisor Duty Manager (Police Force) Apiarist Head of Cyber Security Senior Rates Officer Senior Compliance Officer Trade Waste Officer Buyer’s Agent Customs Broker Reporting Analyst Property Consultant Property Developer Salesforce Administrator Business Specialist IT Recruitment Consultant Marketing Director Sales Engineer Business Development Executive Enterprise Architect Business Services Manager Procurement Manager Retail Executive Category Specialist Procurement Consultant Product Marketing Manager Workforce Analyst Facilities Coordinator Grants Officer Retention Specialist Settlements Officer Workshop Supervisor Performance Manager Leasing Manager Leasing Officer Claims Specialist Market Researcher Internal Auditor Law Clerk Agile Business Analyst Fundraising Coordinator Commercial Analyst Technical Business Analyst Relationship Manager Program Coordinator Cost Controller Travel Operator Cluster Manager Business Leader Diversity Consultant Lobbyist Policy Specialist Communications Officer Media Analyst Communications Strategist Court Administrator Investigator Museum Director Records Manager Digital Media Specialist Financial Regulator Gallery Manager Policy Researcher Public Service Officer Student Recruitment Officer Community Relations Manager Engagement Manager Technology Consultant Geographer International Project Manager Program Analyst Film Producer Location Manager Resource Economist Agricultural Economist Partnerships Manager Freelance Editor Meteorologist Strategic Advisor Transport Manager Geochemist Palaeontologist Photogrammetrist Inventory Manager Supply Planner Business Development Consultant Nutrition Advisor Nutrition Scientist Executive Director Global Account Manager Customer Relationship Manager Senior Financial Analyst Marketing Executive Capability Manager Training and Development Manager International Business Strategist Service Delivery Manager Organisational Development Consultant Marketing Communications Manager Supply Chain Analyst Logistics Planner Strategy Manager Inventory Planner Tender Writer Supply and Distribution Manager HR Business Partner Change Management Consultant Risk Advisor Senior Business Analyst Business Process Analyst Risk Consultant Marketing Analyst Master Data Analyst Innovation Consultant Research and Development Manager Credit Risk Analyst Finance Director Acquisition Manager Executive Manager Leadership Coach Advertising Account Manager Investment Banking Analyst Analytics Manager Chief Project Officer Promotions Manager Wealth Manager Retirement Planner People and Culture Manager International Banker + 216 more
BSB50620

Diploma of Marketing and Communication

Blended, Online
12 months
$1,995 - $6,995
  • There are no mandated entry requirements.
Additional requirements may apply.
Advertising Account Manager Arts Writer Media Relations Specialist
Category Manager Magazine Stylist Sports Marketing Manager Public Relations Executive Event Stylist Advertising Executive Advertising Copywriter Feature Writer Freelance Writer Blog Writer Marketing Project Manager Content Strategist International Marketer Brand Strategist Marketing Consultant Marketing Communications Manager Pharmaceutical Sales Representative Marketing Executive Global Account Manager Customer Relationship Manager Business Development Consultant Film and TV Production Manager Strategic Advisor Public Affairs Consultant Media Advisor Digital Artist Editorial Writer Creative Writer Event Photographer Product Photographer Arts Programmer Art Gallery Director Visual Communication Designer Information Designer Digital Producer Film Producer Campaign Manager International Marketing Specialist Student Recruitment Officer Gallery Manager Sponsorship Manager Media Officer Digital Media Specialist Media Analyst Communications Strategist Relationship Manager Communications Officer Communications Adviser Paid Search Manager Fundraising Coordinator Retention Specialist Market Researcher Marketing Strategist Product Marketing Manager Fashion Photographer Retail Executive Multimedia Writer Marketing Director Pre-Press Operator Car Salesman Visual Merchandiser Senior Merchandiser Screenplay Writer Portrait Photographer New Home Sales Consultant Radio Producer Design Strategist E-Commerce Manager Cellar Door Manager Real Estate Agency Manager Travel Agency Manager Account Executive Social Marketer Multimedia Designer Social Media Coordinator ICT Sales Assistant Digital Media Strategist Social Media Strategist Freelance Artist Email Marketing Specialist Account Manager Product Specialist Creative Entrepreneur E-Commerce Developer Digital Business Strategist Junior Website Designer Content Manager Marketing Officer Marketing Assistant Marketer Public Relations Officer Brand Ambassador Communications Manager Marketing Manager Brand Manager Account Director
+ 96 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Advertising Account Manager Arts Writer Media Relations Specialist Category Manager Magazine Stylist Sports Marketing Manager Public Relations Executive Event Stylist Advertising Executive Advertising Copywriter Feature Writer Freelance Writer Blog Writer Marketing Project Manager Content Strategist International Marketer Brand Strategist Marketing Consultant Marketing Communications Manager Pharmaceutical Sales Representative Marketing Executive Global Account Manager Customer Relationship Manager Business Development Consultant Film and TV Production Manager Strategic Advisor Public Affairs Consultant Media Advisor Digital Artist Editorial Writer Creative Writer Event Photographer Product Photographer Arts Programmer Art Gallery Director Visual Communication Designer Information Designer Digital Producer Film Producer Campaign Manager International Marketing Specialist Student Recruitment Officer Gallery Manager Sponsorship Manager Media Officer Digital Media Specialist Media Analyst Communications Strategist Relationship Manager Communications Officer Communications Adviser Paid Search Manager Fundraising Coordinator Retention Specialist Market Researcher Marketing Strategist Product Marketing Manager Fashion Photographer Retail Executive Multimedia Writer Marketing Director Pre-Press Operator Car Salesman Visual Merchandiser Senior Merchandiser Screenplay Writer Portrait Photographer New Home Sales Consultant Radio Producer Design Strategist E-Commerce Manager Cellar Door Manager Real Estate Agency Manager Travel Agency Manager Account Executive Social Marketer Multimedia Designer Social Media Coordinator ICT Sales Assistant Digital Media Strategist Social Media Strategist Freelance Artist Email Marketing Specialist Account Manager Product Specialist Creative Entrepreneur E-Commerce Developer Digital Business Strategist Junior Website Designer Content Manager Marketing Officer Marketing Assistant Marketer Public Relations Officer Brand Ambassador Communications Manager Marketing Manager Brand Manager Account Director + 96 more
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Further reading

How to start a career in Social Media Marketing

4th August 2021)

What can you do with a Diploma of Social Media Marketing?

13th January 2021)

Career spotlight: Advertising and marketing professionals

2nd October 2019)